Compare and contrast qualitative and quantitative approaches to research methodology.

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Title: Compare and contrast qualitative and quantitative approaches to research methodology.

It is within human nature and instinct to be aware and to seek an understanding of the natural occurrences within our environment. Therefore it can be said, in order to attain the understanding of the unknown, we must go through specific processes of experiences, reasoning and research (Mouly, 1978 cited in Cohen, L and Manion J, 2000). This brings to light the importance of research within our daily existence, where research is not just looked upon as a practical exercise, more however as an abstract tool with a view to perceive and understand the world in which we live in and how we interpret the knowledge but most importantly how we analyse the purpose of understanding. As 'To understand is hard. Once one understands, action is easy.' (San Yat Sen, cited in Cohen, L and Manion J, 2000)

The purpose of research can be seen upon as to explore the information within our

environment and consider their viability and effectiveness and whether these can add

value for learners to the whole experience. Research Methodologies engage in methods of investigation and sampling techniques, researchers