Features are a magazines' biggest strength. What makes a good feature and a good feature writer?
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MAGAZINE JOURNALISM Features are a magazines' biggest strength. What makes a good feature and a good feature writer? TERM PAPER Beenish Rai M.C.III Tuesday, November 18, 2003 ITRODUCTION TO THE CO-RELATION OF MAGAZINES AND FEATURES The significance of journalism today is self explanatory and self evident. If newspapers are the backbone of print media, magazines are its strength. Magazines have added colour to the otherwise dull life of print media. In order to study rather explore the significance of magazine journalism it is appropriate to study the psychology of the people criteria of the times and demands of the society as well as the changing tastes of the members of society, buying the capability the likes and dislikes of the elite society. Magazine journalism is rather a reflection of society itself. It is a non academic According to E. Frank Candlin, "A magazine is a non academic discipline which enriches the knowledge of an ordinarily educated person guiding him intellectually, spiritually besides improving his behaviour and attitude towards the social cultural political and economic affairs."1 Due to its thought provoking articles, writings, gleanings from the existing literature and formulation of thoughts driving trends besides leading to formation of public opinion a magazine should seem as if it is talking about the people who would read it. This is only possible through fine feature articles since features are the articles that speak the language of the people.
Some of these techniques, considered shared implements of all journalists re also true for feature writers are: * Using simple words and simple sentences to keep meanings clear; * Placing actors close to action (subjects close to verbs), descriptions close to what they describe (adjectives close to nouns), time and sequence close to actions,(adverbs close to verbs) * Using specific physical details to convey a sense of reality and indicate degree; * Finding the precise exact word for every nuance of meaning; and * Avoiding repletion and redundancy, except where repletion creates clarity.7 The basic importance of the features is fullest explanation and explication of the difficult point so as to make it interesting and understandable for the general masses. In feature, the background of the particular news story is presented side by side the present situation. For detailed information all the facts are include in a feature. Feature writing also contains relevant photographs, turning it into a colourful and pictorial writing which naturally increase their interest and entertainment value. It has been justifiably said that a feature is actually a news story but converted into detailed, attractive and interesting form. A feature is a drama or a narration from the point of view of its description. A feature shall be considered as consummate and perfect only if gives both sides of the picture of an issue, event or a problem.
Today's newspapers not only publish feature stories on front pages but also publish entire daily feature sections under sections such as " Shehr" "Focus" , "Life Style", or "People". Newspapers may also publish supplemental Sunday feature sections on topics such as travel, food, entertainment, health an d fitness issues, a lot of news papers publish their own Sunday magazines e.g. The News on Sunday. A magazine cannot survive without features since the treatment given to features is all what a magazine reader would demand. Magazines are read for: * Leisure * Entertainment and * In depth / detailed information Magazine readers have ample time to finish reading their magazine since periodicity of magazines varies from weekly to yearly. Therefore a magazine reader would expect that the magazine he is reading would give him a clear and complete picture of what he wants to know. Features in magazines are some times found to be biased because magazines are usually biased for instance in a magazine for women one cannot bring about a lot of anti feminist views. This is one restriction feature writers face when they are writing for a magazine. To sum up magazine journalism makes no sense without features. In fact it would be hard for a magazine to survive without features. The issue may be serious or light only hard news are not enough to satisfy his or her curiosity. Plus a reader also needs some entertainment which he finds not in newspapers but magazines through good features.
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