The Impacts of The New Media Development on College Students Reading Habits

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The Impacts of


The Impacts of The New Media Development

on College Students’ Reading Habits

Yining Zhou

Journalism School of Renmin University

Beijing,100872

October 2011


Abstract

This paper reveals the existence of changing reading habits of present college students in China, as a result of high speed new media development. This study indicates that the college students adjust their reading manners according to different information media and atmosphere. The analysis of these changes suggests that new media has great impact on college students’ reading including both some efficient ways to get acknowledged and less patience to think deeply and memorize useful details. The research is to show the effects of Web 3.0 Times and the comparison between Chinese undergraduates’ reading habits past and present through some interview, surveys and material research.

Table of Contents

Introduction

The improvement of new media and the growing collection of digital documents have had a profound impact on reading. It was argued that the development of digital libraries “is participating a general societal trend toward shallower, more fragmented, and less concentrated reading” (Levy,1997)

Previous studies tried to explore reading in the digital environment through examining the evolution of reading or observing how people read documents within a specific period of time. The goal of this study is to explore reading in with the development of new media from a different perspective. This study attempts to investigate reading behavior in the digital environment especially of the college students, who are the most direct users of new technology, by analyzing how students’ reading habits has been changed during their campus life.

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Thesis Statement

The purpose of the essay is to discuss the issues that how the development of new media technology and the change of digital environment impact the college students’ habits. It might be discussed according to the different directions of reading habits including speed, context, place and subjective feelings. The digital reading environment should be a double-edged sword. It depends on how we make use of this new technology.

Approach

This study attempts to explore reading with using new media from a different perspective. There are many previous studies concentrated on the change of reading habits in ...

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