Under Rachel Goldberg’s management control, the four senior members of staff all have duties to do towards the organisation of the Aaron Goldberg’s company. They have many responsibilities in the departments, as their main duties are to assist and manage the other staff members which are in the level below them.
HR/Administration Department
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Human resource management (HRM) is the strategic and coherent approach to the management of an organization's most valued assets - the people working there who individually and collectively contribute to the achievement of the objectives of the business.The terms "human resource management" and "human resources" (HR) have largely replaced the term "personnel management" as a description of the processes involved in managing people in organizationsIn simple sense, HRM means employing people, developing their resources, utilizing, maintaining and compensating their services in tune with the job and organizational requirement.
The HR/Administration director is responsible for the recruitment of staff members, induction and training. Each new member of staff attends an induction programme, which is organised by the human resources section. A copy of the handbook given to each staff is attached. This gives more details on the structure of the company and the work carried out in different functional areas. When recruiting staff, they have a notice board in Human Resources which contains information on staff events as well as details of job vacancies which are always advertised internally as well as externally.
Finance Department
Rachel Goldberg is accountable of the Finance Department, Dixie Dean who is the Financial Director. Dixie Dean is the senior team of Rachel Goldberg in the department as he is her assistance. Fatima Yusuf helps him to manage the departments under his management. Fatima Yusuf oversees the departments and also has duties when the Financial Director needs support.
The Financial Department consists of ten staff that is essential to the Aaron Goldberg’s company in order to be successful. The Management Accountant, Trevor Francis manages the Finance Department ensuring that the business is meeting its target sales; it also ensures that the business is running successfully without making a loss. Trevor Francis is also reliable for examining the production levels, ensuring that the sales are on track.
Marketing and Sales Department
Arthur Daly is the Marketing and Sales Director in the Aaron Goldberg Company. Under the Managing Director, her senior team is Arthur Daly who is responsible and in charge for the Marketing and Sales Department. The main objective of this department is to ensure that the customers get the best possible service and price for their products; this is essential as it is needed to attract customers who are willing to pay at a reasonable price for high quality clothing. Successful Marketing and Sales in the company could help to develop new products and expand into new larger market segments.
Arthur Daly’s assistance, Kelly Bryce gives him assistance when needed at all times as she is under his management control. There are overall 11 staffs in the Marketing and Sales Department which is important in order for the company to be successful, as increasing more sales volume could eventually lead to greater profit for the company. Marketing and Sales Department is essential to the Aaron Goldberg Company as the key to success to any business is to satisfy customer’s demands. This department will allow the company to attract more customers by market research and regular feedback from customers so that the company could expand and in the long run be more profitable. However if there isn’t any marketing which the company fails to satisfy the people, the customers will then turn to the competition; this could make the Aaron Goldberg company to become unsuccessful.
Internal communication
There are meetings between Rachel Goldberg and her directors every Monday. Arthur Minute produces and organizes notes of this meeting which is sent to all the staff. Each director holds a weekly team briefing with staffs at the Aaron Goldberg Company; this is done in order to update the staffs on the most recent developments in the organisation.
It is done so that the staffs can have an update to what is happening in each of the departments, the requirements of it and what is needed in order to meet the department’s expectation. These meeting held are relatively short and the updates are informal to the staffs, this is because it is done to keep the people informed and notified about each of the departments.
Every Wednesday morning, there are also weekly meetings between Production and Sales/Marketing about their targets on sales and production. Problems which occur in the production department, that are recognised to be affecting orders are also discussed and solved. This is done so that the company can recognise all its issues and provides the best service for it in order for better production within the departments.
Internal communication is the Aaron Goldberg Company is mainly by memo, e-mail and telephone. Rachel Goldberg, the managing director has senior staffs below her in the departments. Each of the senior staffs each has pagers that includes staffs who are mostly away from their desk or need to be called immediately. Examples of this are the manufacturing manager, buildings supervisor, security officer etc.
In the Human Resources, there is a notice board that contains information on staffs in the departments; also details of job vacancies that are advertised internally and externally on a daily basis. All staffs have an annual appraisal interview with their department manager; regular discussions are also held for each individual staff performance and opportunities for staff training and development.
Outsourcing
Outsourcing is a term used to describe units of work required by a company which is actually done by another specialist company. The term outsourcing is sometimes mistaken for ‘Off shoring’, which are both similar yet different things. Off shoring refers to work that is done in another country away from the country of the organisation.
Companies have 2 main kinds of activities which can be described as core and non core activities. Core activities are those activities that bring direct revenue into the business. Non core activities provide value to the organisation and are those activities that need to be done in order to progress the business. A few years ago it was a trend for most organisations to delegate or outsource certain non core activities such as advertising and marketing.
There are many reasons for outsourcing. The two most important reasons are firstly to reduce costs and secondly use experience. For example, it may work out to be more expensive to employ 2 people to do the payroll processing when this can be outsourced to a specialist company to do this. They can help to reduce costs because this is a specialist area for them and they use automated tools to help them. The second example would be that the company may not have enough experienced resources to undertake their tasks. For example IT support could be outsourced to a specialist IT Company leaving the business to concentrate on its core activities.
IT support, software development, payroll processing and human resource management are examples of outsourcing activities. In this way an entire department can be outsourced. Accenture is a technology consultancy which provides outsourced Human Resource services to British Telecom. Accenture developing tools for its own human resources whom it can now apply to its clients may have enabled this.
In our case study we can see that Aaron Goldberg also uses outsourcing. They outsource their advertising and marketing to a specialist company leaving them to work on their core activities. They produce their own skirts and blouses but the rest of the stuff is outsourced to outside firms.
