Assignment 2-Unit 1 Exploring Business Purpose

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BTEC Business level 2

: Exploring Business Purpose


Task 2:  Design and project the aim and objective of business in different sectors and the main functional areas that support business organizations.

Task 2

Why businesses set aims?

Businesses set aims to make profit, provide goods and services. An aim also helps the business survive and expand. Maximise sales or improve quality and be environmentally friendly. All business has aims that they want to achieve and objectives that help them they have to do to achieve those aims. And aims are the overall goals and purposes that the business was set up to fulfil. Aim should always be appropriate to the business achieve and size of the business. Also aim is to provide a focus for the business also development and achievement of key areas of business.

Why businesses set Objectives?

Objectives: Objectives are steps which help to achieve an aim; they are broken down aims so that they can be easier to achieve them. They also should be monitored to be regularly checked if the achievement is successful. OBJECTIVES also are specific targets that must be achieved if the business is to fulfil its aims. Also objectives are to break down the aim so that they are easier to achieve and it’s step which to achieve aim. All objectives mast is monitored regularly – to check achievement.

Mission statement

A Mission Statement sets out the business idea and values that enables employees, managers and customers and even suppliers to understand the basics for the actions of a business.

The beast objectives are SMART

SMART stands for:

        Specific – There is a clear definition often including a number for example saving                     £20 a week.

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        Measurable- This means achievement can be checked. Banking your saving mean your bank statement will record and measure your achievement.

Achievable- This means you attain your target if you stretch yourself a litter- so saving £20 a week may be achievable without having to make too many sacrifices.  

        Realistic-This means the target is sensible so that you stand achance of achieving it you could not save £20 a week if you did not have a job that paid at least that amount. 

        Time-related- Every objective should have a time limit in which it should be accomplished. Therefore you can ...

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