The first question I asked was ‘do you own shares?’. This question I thought was a very good question to start with. The reason I asked this question first was because I wanted to find out the main answer right away. Out of the twenty people I interviewed seventeen of them said yes they do own shares and three of them said no they do not own shares. This meant that 85% said yes and 15% said no. This tells me the majority of the population of those employed do own shares. The question was a very basic question, which could only be asked in one, so if I were to try and improve the question it would be very difficult. The graph below shows my results.
The second question I asked was ‘what age group do you fall into?’. For this question there was seven possible answers. The reason I chose to ask this question second was because I wanted to find out at what age people mostly buy shares. Out of those I interviewed I found out that the majority of the people aged 18 to 30 mostly buy shares. 50% of the people I interviewed were aged from 18 to 30.10% were aged from 31 to 35, 20% were aged 36 to 40,0% were aged 41 to 45,5% were aged 46 to 50, 10% were aged 51 to 55 and 5% were age over 56. To improve this question I could have made the first question less years, for example I could have said from 18 to 25 then 26 to 30, if I was to do that I would have received a more accurate answer about what age group mostly buy shares. At the moment the age group is 18 to 30 but that is not very accurate, so those results would not be very useful. The graph below shows the results.
The third question I asked was ‘how many times have you bought shares?’. The reason I chose to ask this question third was because I wanted to find out if those who buy shares once then go back and buy some more shares again. I wanted to see what those who buy shares think of it buy either buying more or not buying more. For this question there were five possible answers 0, 1, 2, 3, 4, 5+. The majority of the people I interviewed bought shares four times. From this question 15% of the people I interviewed said they had never bought shares, 10% said they had bought shares once, 25% said they bought shares two times, 0% said they bought shares three times, 30% said they bought shares four times and 20% said they had bought shares five times or more. If I were to redo this question I would make more possible answers like rather than 5+ I could have used 5, 6, 7, 8, 9 and 10. This way I would obtain more accurate answers about how many times people had bought shares. This was quite an important question for this questionnaire. This is a graph showing the results for this question.
The fourth question I asked was ‘if you were to invest how much would it be?’. I chose to ask this question because I wanted to find out how much people would invest in a company if they had the chance. I wanted to find out how much the majority of the people would invest. For this question there was a possible three answers under £1,000, £1,000 to £5,000 and £5,000+. If I were to redo this question I could have made quite a few changes in order to get more accurate results. Firstly instead of saying under £1,000 I could have said £0 to £500 then £500 to £1,000. I could also improved the question by using shorter amounts in between, for example rather than writing £1,000 to £5,000 I could have wrote £1,000 to £2,000 then £2,000 to £3,000 and so on. I could also have gone up to £10,000 rather than £5,000+. Of all those I interviewed 5% said under £1,000, 25% said £1,000 to £5,000 and 70% said £5,000+. The graph below shows the results for this question.
The fifth question I asked was ‘do you buy the Financial times?’. The reason I chose to ask this question was because I wanted to know out of all those who buy shares how many of them bought the financial times to keep on track with news about their company. If I was to redo this question it would almost impossible to improve it because it is a question, which can only be asked in one way. Out the people I interviewed 85% said the do buy the Financial Times. Those 85% were those who bought shares, this tells me that the majority of the people who buy shares would tend to buy the Financial Times. Whereas the 15%, which said, they do not buy shares did not buy the Financial Times were those that had not bought shares. This tells me the Financial Times is mainly bought by people who buy shares mainly because it is the easiest way to keep on track with the company you invested in. This is a graph showing my results.
The sixth question I asked the sixth question I asked was ‘have you ever made a profit or loss?’. I chose to ask this question because I wanted to find out how many of those who bought shares made a profit or a loss or even both. If I were to redo this question I would not change anything because I assume it can only be asked in one way. For this question there was four different answers. 40% of those I asked said both, 25% said just profit, 20% said just loss and 15% said neither. This 15% were those who had not bought any shares. I found out that most of the people had made a profit and loss. I also found out that the least number of people said neither. This is a graph showing my results for this question.
The seventh question I asked was ‘is there anyone that you know that has bought shares?’. I chose to ask this question because I wanted to find out how many of the people I interviewed who had friends or relatives that invest in shares. I also wanted to know an approximation of how many people invest in shares. After when getting my results to this question I found out that most people nowadays at least buy shares once. For this question there was only two answers. 90% said that they had friends or relatives that had bought shares and 10% said they did not. This tells me that most of the population know someone who has bought shares. This is a graph showing the results for this question.
The eighth question I asked was ‘Do you think there is more of a chance of making a profit than a loss?’. I chose to ask this question because I wanted to find out how many of those people who had bought shares and those who did not thought there would be more of a chance of making a profit than a loss. For this question they was only two possible answers. After gaining my results I found out that the most number of people I interviewed thought that they would be more of a chance of making a profit. Out of those I interviewed 60% said they thought there is more of a chance of making a profit and 40% said they thought there was more of a chance of making a loss. If I was to redo this question instead of giving a possible yes or no answer I could have used fractions, for example I could have asked what fraction of the time do you think you could make a profit?, ¼, ½, ¾, 1. if I had asked the question in this way I think I would have obtained more accurate results. This is a graph showing my results.
The ninth question I asked was ‘what is your socio-economic group?’. I asked this question because I wanted to find out the socio-economic groups that buy shares. This question was a question, which could only be asked in one way, so if I was to redo it I would not be able to make any improvements. For this question there were six possible answers. The reason there was six answers is because there is only six different socio-economic groups. Out of all those I interviewed 30% said they were in group A. Group A is the upper middle class, this involves jobs like higher managerial, administrative or professional such as doctors. 15% said they were in group B. Group B is the middle class, this involves intermediate managerial or professional such as teachers. 15% said they were in group C1. Group C1 is the lower middle class, this involves supervisory, administrative, junior managerial or professional such as shop assistant. 15% said they were in group C2. Group C2 is the skilled working class, this involves skilled manual workers such as carpenters, cooks and train drivers. 5% said they were in group D. Group D is the working class, this involves semi-skilled and unskilled workers such as store keepers. 0% said they were in group E. Group E is the poorest in society, this involves state pensioners or widows, casual or lower grade workers, or long term unemployed. This is a graph showing my results.
The tenth question I asked was ‘what is your occupation?’. I chose to ask this question because I wanted to find out what sorts of jobs those who invest have. This question was probably the least accurate question of the ten questions I asked. This question had only five possible answers. 15% were businessmen/women, 5% were doctors, 15% were teachers, 15% managers and 50% said other. If I was to redo it I could have listed more jobs to obtain more accurate results. I could also have just provided a bit of space for the person to put in the name of the job, this way I would get very accurate results. The graph below shows my results.