The following report is giving a clear definition of personal selling methods and explaining how sales personnel do this and I shall give examples to help illustrate my explanations.
Section 4 AO4
Personal selling methods
Rosie Lyon
The following report is giving a clear definition of personal selling methods and explaining how sales personnel do this and I shall give examples to help illustrate my explanations.
Appointments with customer
Businesses which have appointments with customers are usually selling products or services which are specialised. An example of this would a kitchen business e.g. Omega kitchens. As each product they sell is bespoke to each individual customer appointments to discuss the product are essential. Having an appointment with a customer can help build a relationship between the sales person and the customer, also giving them a chance to go over in more detail about the job in hand. The sales representative for the business such as Omega kitchens must have excellent product knowledge to help the customer find what they are looking for. They would have had extensive training to understand the ins and outs of the business and what products they sell.