Rhetorical Analysis of Making a Killing off Captivity by Melissa Richards

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Shrina Parekh

English 110

9/15/11

Rhetorical Analysis of “Making a Killing off Captivity” by Melissa Richards

Kept in captivity since 1961, orcas have been spectacles for millions of people each year who flock to marine parks around the world in hopes of entertainment and education. The chance to get close to such an incredible creature that one may not have the opportunity to see otherwise is undoubtedly an amazing experience. But Melissa Richards questions in “Making a Killing off Captivity”, at what cost are we getting this experience? She argues that the positive image big-name aquatic parks create for animals is in actual fact leading people to unknowingly support a cruel industry. Explaining the detrimental effects of taking an orca out of its natural habitat, Richards emphasizes her concern for the conservation of Orcas and the importance of treating these powerful and dangerous creatures with respect.  

Richards begins by setting a joyful scene of a SeaWorld orca performance, an invitation for the reader to enter a high spirited fun spectacle of an orca. Weighing several tonnes the orca circles, leaps and splashes the delighted audience. Suddenly, the mood shifts horrifically as the trainer becomes victim to an orca attack in front of a stunned audience. The sharp change in mood is established by Richards when she says, “The show ended to a usual bout of applause and cheers, until ‘Tilly’ grabbed his trainer, Dawn Brancheau, by her ponytail and dragged the woman into his tank.” Just as one would think that the spectacle was over, the reader is shocked at the unexpected ending as the audience would have been at Seaworld. The reader’s perception of the orca as being a fun loving, friendly creature, emphasized by the amusing nickname ‘Tilly’, immediately changes to perceiving the orca as a villain.

Richards questions “what could have prompted this sudden violent outburst from Tilikum, a whale who has been in captivity for almost thirty years?” This question brings new dimension to the matter at hand. Suddenly the situation isn’t as black and white as one would have assumed. She elaborates by stating, “the stress of being captive and made to perform daily had elicited a frustration against his trainer”. Richards manipulates the reader’s perception towards the orca, from a villain to a victim. The deliberate changes of perception towards orcas helps in avoiding predictability in Richards’ argument, this is an effective way to keep the reader focused and intrigued in her writing.

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Richards elaborates by stating that captivity has had many detrimental effects on orcas including ‘atypical illnesses, erratic behavior, deformities, neurotic problems and early death’. These conditions bring light to the fact that the matter at hand is life threatening and ‘counterproductive to the goals of wildlife appreciation and conservation’. Intertwining these critical issues of wildlife conservation and animal cruelty, she stresses the urgency in her argument. There is a need to convey the message that action must be taken immediately.

It is acknowledged that to know whether the orcas are being mistreated in their artificial habitat, we must know the ...

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