There are many different models of behaviour change that are related to health promotion, I am going to explain two of these in detail

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Task 2

There are many different models of behaviour change that are related to health promotion, I am going to explain two of these in detail and also explain the social and economic factors which may influence these behavioural changes. I am going to explain the social learning model and the health belief model.

The Social learning theory

The social learning model is when an individual is influenced by what other people do and their environment, so it is learnt behaviour. If a child see’s an adult eating take-away all the time it might make the child think well why can’t I do that? Therefore the child is learning that because the adult is doing this, of course this must be the right thing to do. There are three main meanings to the social learning theory, when an individual’s behaviour is affected by the consequence of their action for example when a child is badly behaved they know they are going to get punished but when they do something good they know they will get a reward therefore they are only going behave badly when they are not getting the attention they desire. Individuals are more likely to copy the behaviour that they think is acceptable this again links to the unhealthy eating with the adult and the child. This might affect a health promotion because individuals might not express what they would do personally but what they are ‘copying’ off someone else as this is taught behaviour.

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Peer pressure

 Peer pressure can be from anyone who people surround themselves with; these are usually people who we admire. Peer pressure can be being told to do someone by someone and feeling the need to carry this action out because we are under the pressure and feel we don’t want to look stupid. This can be with young people are put under the pressure of their peers to take drugs or to smoke cigarettes, because they are surrounded by individuals who do this they may know themselves that is not morally correct but continue ...

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