This report will contain the purpose, structure and navigation of a transactional website of

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Unit 2 - Digital Economy

Criteria A                                                                



This report is looking at a transactional website a transactional website is a website where customers are able to order goods or services online.

This report will contain the purpose, structure and navigation of a transactional website of  

About Pc World

PC World UK offers great deals and cheap prices on the latest technology for computers and entertainment products. For computing they have the largest range of Desktop PCs, Laptops, Printers, Compute Software,
TFT Monitors, Networking, PC Peripherals, Components and Data Storage including External Hard Drives and USB drives.

They also offer computer repairs and data transfer services through the Tech Guys who are based in all the PC World stores.

For entertainment, PC World have the latest HD Ready LCD and Plasma TVs, Mp3 players, Apple iPods, Gadgets, Games consoles and the latest technology available including the latest Sat Nav and Digital Cameras.

Purpose of the site

PC World offers you 2 easy ways to shop online, you can either choose to have your item delivered or Collect at store. The availability of a product is shown at the top of this page - you can then choose your preferred option when you confirm your order.

I think it meets it purpose, because I was able to contact them online and then collect my laptop from the store (screen shot shown on the next page)

 “Service with a smile -I have only shopped online now for two items from pc world so far, their website is very straight forward and is easy to navigate. It is usually always up and running and is quick for those of us in a hurry and with busy lives.”


Goods or service available

PC World Home Delivery Service - Normally 7 Working Days

If you order a large LCD or plasma TV, you will be able to select preferred delivery dates and slots as part of the order process. They will make every effort to deliver in line with your preferences. They will contact you beforehand to confirm the delivery date and, if possible, an am or pm slot.

They do everything they can to meet the delivery times specified in this section. However, occasionally delivery times may be affected by factors beyond their control and therefore they cannot be guaranteed. They will inform you if they become aware of an unexpected delay.

The TechGuys

The TechGuys are a friendly team of techies who are based in almost all pc world stores nationwide they have a lot of knowledge, years of experience and unrivalled expertise in all manner of computer and technology related challenges.

Join now!

We are able to get your technology working for you if you have any difficulties and also offer a variety of solutions, advice and services in store, at home and over the phone to meet your needs.

The Product Information Provided

The product information provided on the pc world website is very detailed and it also informs you the reasons to purchase the product.

For example;

Microsoft Office for Mac 2008 Home & Student ...

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