To Study an Impact on Indias Top B-Schools Performance by Section-wise Placement by ANOVA ANALYSIS

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QUANTITATIVE TECHNIQUES FOR BUSINESS DECISIONS

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To Study an Impact on India’s Top B-Schools’ Performance by Section-wise Placement

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Introduction

Among all service sectors, the education sector, particularly the higher education system, has direct bearing on society for society’s growth and socio-economic development. Despite the strong growth in enrolments and the number of students graduating in management and business studies, business schools “are currently valued much more for their managerial expertise, cash-generation abilities and financial strength than their intellectual strength and scholarship (Thomas and Thomas, 2011). Major trends driving change in business school programs and curricula include the globalization of markets, accelerating pace of innovation, placement, advancing information and communication technologies, entrepreneurial activity, new venture creation, and rising interest in socially responsible and sustainable enterprise. However, with the increasing competition in the business school environment recently, there has been a parallel and quite critical discussion about the nature, value and relevance of business schools.

According to Elder and Sneed (2011), “The workload of b-school faculty primarily consists of teaching, research, and service. One aspect of the service function involves helping students find employment in their profession upon completing their degree. Faculty members are often very influential in helping students enter a profession through professional contacts and relationships with former students.

A big and major crucial feature of top business schools is that they are made up of a number of nested systems. In analytical terms, this can also be described as levels or units. These levels range from faculty, student, research, administration, academics and placement, etc. (Ranjan, 2011). B-school surveys are being conducted based on different parameters like intellectual capital and faculty, infra-structure, placement performance, industry interface etc. to assess the quality of these top B-schools. Figure 2 reflects the weight-age of parameters used in the Outlook-Cfore Survey 2006 on India’s Top B-Schools.

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Figure 1: Parameters and weight-ages in Outlook-Cfore Survey 2006 India’s Top B-schools

Therefore, the students have a wide range of options to choose from which the institution to pursue their interests or on which b-school they find maximum placement section-wise. As the students bear the complete expenditure of education, they deserve the best education. Therefore, section-wise placement offer has become a competitive weapon for the top b-schools to serve and attract their primary students.

 

Objective of the Study

The main objective of the study is to determine the effect on performance of India’s top B-Schools on the ...

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