A paper describing a random advertisement out of a magazine "A Place Called Miller Time".

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A paper describing a random advertisement out of a magazine

“A Place Called Miller Time”

        In this advertisement, the Miller Company is trying to appeal to the most basic of human desires -- sex.  Sexuality is one of the most common themes in advertisement.  As they say, “sex sells.”

The first thing that catches the reader’s eye in the ad is a woman’s undergarments.  This helps keep the consumer interested and focused on the advertisement.  Once the reader is hooked, the advertiser can begin to tell a story.  This ad depicts a dark-skinned, longhaired young woman telling a story to what seems to be a group of close friends.  They are talking and laughing and seem to be having a lot of fun.  Of course, they’re doing all this while having a “refreshing Miller Light.”  We all know that everything is much more fun with a few beers.

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After a few drinks, our young lady decides to tell her friends about an embarrassing story, which seems to go some thing like this.  “One night, I was standing next to this woman who was sitting in a chair holding a cute little beagle. Well, I was minding my own business, when I felt a little draft.  I looked around, and there was a dog picking up my skirt and flashing everyone. I was so embarrassed.”  The message is less than subtle.  If you want to enjoy the company of good friends and have an engaging story to tell, drink ...

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