Business Report on Advertising Flyers

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Business Report

.0 Terms Of reference

I have been asked to compile a report about the flyers that I researched. The report must be submitted to Mr. Whitehead for their perusal by 24th January 2002.

2.0 Procedures

In order to compile the report, I had to carry out the following tasks during my research:

2.1 I used my notes on style to find out about how the documents attract attention. (fig. 1.3)

2.2 I logged on to the Internet to research on layout and I focused on fonts to see how they helped the flyer set out the facts clearly. (fig. 1.3)

2.3 I used the Thomas Telford web site to give me information on the types of information that was used in the flyers. I concentrated on the text used in the documents. (fig 1 and 1.1 and 1.2)

2.4 I used the Thomas Telford web site to research on the presentation used. I focused on the graphics and colours in the flyers I researched. (fig. 1.4)

2.5 I used my notes on the standards used and I concentrated on the safety of the flyer and if it could be easily tampered with to promote a pirate product.
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3.0 Findings

3.1 Layout

The layout was used for the research of the fonts used in the documents. Different fonts can attract attention, whether it is bold, italic or underlined.

3.2 Style

The style of the documents is important. Different styles on the flyers can attract attention in many ways; the colours on the background of the flyer can help in attracting the reader. Line spacing is important, the more spacious the text, the more easier it is to read therefore the reader can take it in.

3.3 Types of Information

The ...

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