Oxfam and RSPCA comparisons
Nowadays charities face major problems, for example charities need money, but they need the money from people. So they try to make advertisements, so that people have sympathy for them and donate money. The Oxfam and RSPCA are trying to achieve to stop cruelty towards animals, kids and help the third world. To achieve this goal they need the finance support from the people more fortunate. Some charities are not government supported so they need help, so that’s why they turn to the next best thing the public.
Let me start of with the Oxfam advertisement, this is effective cause there is a girl with a broken leg, bandaged eye, and something wrong with the arm. Which is also effective is the heading ‘ look me in the eye and tell me the arms control are tough enough’. I felt very sympathetic towards that, mainly because you see a little battered girl telling you to look her in the eye when she’s only got 1. The RSPCA is on the same motorway but going different direction, cause the layout is different for example there’s three different stories which make the reader sympathetic but not as much as the Oxfam. The RSPCA says if you pay £3 a month it will benefit the animals. So both advertisements are made for good causes, but for different species.