Advantages and Disadvantages of Competition: Pizza Case Study
Advantages and Disadvantages of Competition: Pizza Case Study There are now many places on the high street where you can buy, and often take away pizza as well. In the 1990s however this was not a big industry and prices were often expensive, due to lack of competition unlike today, where prices are constantly being pushed down due to more competition. Competition can have advantages as it offers a more diverse choice for consumers. Having more competitors of the same product type (pizzas) allows the consumer access to a wider range of variety, which helps push innovation in the market as firms have to come up with new ideas in order to attract customers. This competition has led to inventions such as the stuffed crust pizza, which was introduced after market research suggested that this idea would be popular with consumers, and now most pizza firms offer this option. Due to the larger amount of variety, firms are also forced to lower their prices in order to attract as many customers as possible and deter them from going to another firm that offers a similar product instead. This also allows an increase in quality, as certain firms such as Pizza Hut also began to focus on quality of service, wanting to stand out from the other firms in the business. This is a big advantage for consumers as it allows consumers access to not only a cheaper product, but also a higher quality
investigating business
Unit 1 Criterion 4 Unit 1 - Investigating Business Criterion 4F Describe the following external influences for each business Cadbury Rowan Dartington 0 - 6 marks its main competitors ( ( the main environmental laws affecting the business ( ( economic conditions ( ( 6 Criterion 4C Explain how each business has been affected by the external influences described in 4F ( ( 7 - 9 marks 3 Criterion 4A Suggest and justify ways in which each business could respond to the external influences explored in 4F & 4C ( ( 0 - 12 marks 3 Total 2 We did a Pest Analysis in class * Political * Economic * Social * Technological PEST analysis is very important that encounters four external influences that need to be addressed within a business. Main competitors of Cadburys Cadburys is a big successful chocolate company which is known in all civilization, especially in Europe. Cadburys chocolate share is built on regional strengths as is the case for the other top five chocolate groups. Cadburys command strong positions in the UK, Ireland, Australia, New Zealand, South Africa and India. In candy, Cadbury have a number one position. Halls is their largest brand in candy and our position is supported by other significant regional and local brands. Cadburys number two position in gum is built on strong market shares throughout the Americas, in parts of
Type of Ownership
Type of Business Ownership 4th October 2008 Types of ownership Sole proprietor- A sole proprietor is a single person owning a business. Sole trader have unlimited liability (all debts paid by the owner, personal possessions may be taken). Partnership- 2 - 20 partners own, control and finance the business. They have unlimited liability. In a partnership the partners need to draw up a 'Deed of Partnership' to verify their company and to describe each partner's role in the business. Private Limited Company (Ltd)- A Company owned by shareholders. A limited number of shares are issued (99); these are owned by family and friends of the business. The business has limited liability (the only money lost is the money already invested in the company such as the shares, set up cost and others. Personal belongings are safe). A lot of small businesses are private. Public Limited Company (PLC)- A Company owned by shareholders, unlimited amount of shareholders. It must have £50,000 of capital, and may allow its shares to be bought by the general public via the stock market. The business has limited liability. Every PLC must send an annual return to Companies House at least once every 12 months. Franchise- Franchising refers to the methods of practicing and using another person's philosophy of business. The franchisor grants the franchisee the right to distribute its products,
