Findings Analysis [Part 1]

FINDINGS ANALYSIS I have found out my primary information about the idea of 'slim-line kitchen electrical appliances ' by doing a quota sampling, which meant dividing the population into various age groups and backgrounds and carrying out questionnaires. In my results in source 14, which is my questionnaire, the first question shows the gender of the amount of people that help fill in the questionnaire. Out of 150 people that I questioned only 36.6% were males and females a greater percentage of 63.6(%). This shows that on average most of the people I questioned were females. Source 2 also supports this idea as it states that the majority of people living in England are females at 51%. Also the details in source 6 show the gender of people that purchase brown and white goods, the larger percentage goes towards the women at 54%. Also an evidence of this statement that there are more women than men in GB is illustrated in source 2, it shows that in 2003 there were more women than men- and that I think has increased during recent years because source 2 shows that women are at 51% of the population in UK, then source 6 shows women are at 54 and source 14 [the questionnaire] shows they are at 63 percent (you can see that in the chart below that shows these results), and I predict this is going to escalate far more in a years or so time; which means if S and S plc was to choose

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  • Level: GCSE
  • Subject: Business Studies
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This marketing report is going to look at the internal and external analysis of Mark Warner Holidays Ltd. It will identify the strengths and weaknesses of the business and look at potential opportunities or remedies for the main problem it may have.

MARK WARNER HOLIDAYS LTD MK280 Marketing Applications Hand-In Date: 22nd January 2009 Mark Warner Holidays Aim This marketing report is going to look at the internal and external analysis of Mark Warner Holidays Ltd. It will identify the strengths and weaknesses of the business and look at potential opportunities or remedies for the main problem it may have. Company Background Mark Chitty set up Mark Warner in 1974 as he saw a gap in the market for singles and couples activity holidays. Chitty borrowed the £1000 he needed to secure their first chalet in Verbier, Switzerland and Mark Warner Holidays was founded. It was largely family run as Mark himself took to ski hosting, and his mother dealt with all of the bookings, and organised the cooking and cleaning of the chalet. The following year, Chitty wanted to expand his business into Val D'Isère in France, but needed more money to do this. He called upon his school friend, Andrew Searle, to help with the finances. In 1982, the Mark Warner Summer Programme was introduced with beach holidays and water-sports replacing the chalets and skiing. Mark Warner's philosophy is to combines great locations, good company, friendly staff and a relaxed environment to offer unique holidays. With Chitty and Searle's entrepreneurial skills, the business has developed into 'one of the most highly regarded independent travel companies

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  • Level: GCSE
  • Subject: Business Studies
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Should the Government encourage home ownership?

Should the Government encourage home ownership? With the current economic downfall, high unemployment rates and the economy going into a vicious recession, you'd think that the last thing the government should be concentrating on is pushing "home ownership" rates higher. However, the social advantages in which "home ownership" is good for society certainly appears as one which the government should be backing. Among the benefits of home ownership rather than renting are: Home ownership gives an incentive to invest in their local community. Owners are more likely to vote in local elections and volunteer for social activities. There is also evidence that homeowners have higher "self-esteem and happiness" than renters which has a favourable effect on their productivity at work. However, there are negative effects to "home ownership". From an economic point of view, it's good for those that rent because they are able to move easily to other locations where there might be more work. Homeowners are less likely to move, especially when they can't afford to sell their houses due to the impacts on the housing market from the credit crunch. The reluctance from homeowners keeps unemployment high in struggling areas where business need to attract workers to make the company grow. Nevertheless, home ownership has been critical in the retail economy by stimulating purchases such as

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  • Level: GCSE
  • Subject: Business Studies
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Primary, secondary and tertiary classifications of a business.I will be using Tesco as an example.

Primary, secondary and tertiary classifications of a business. To explain to you what all those area's do I will be using Tesco as an example. Tesco is known for the food it sell and is now moving up by selling more and more every day. For example it has now started selling electronics they also offer many other Tesco is found everywhere in the UK making them a national company Primary: Tesco get's its food from farms around the country side. Farms grow the food and when they are ready they sell what they have grown. For example greens and meet like cow's sheep and many more. (The primary area produces raw materials or extracts raw materials from the earth) Secondary: The goods that have been bought from farms is then sent off to get produced to make food that is ready to eat or is ready to cook. At the factory they are prepared and packed up and ready to be sent to stores to be sold off. (The secondary area manufactures raw materials into finished products) Tertiary: The packed food is then bought by Tesco and then sent to near by Tesco stores. Tesco stores the goods in its where house. Where stays until it is needed. Tesco then puts the goods on show in their stores ready for us the consumers to buy them.(this is where the finished products are sold or shared to the public) Ali Ismail Group A

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donald trump biography

Born in New York City on the 14th of June 1946, Donald John Trump is the son of Fred trump a real estate developer. Donald Trump is a business executive, entrepreneur, television and radio personality and author. He is the CEO of Trump Organization, and the founder of Trump Entertainment, which operates several casinos. He attended the Kew-Forest School in Forest Hills, Queens. After that his parents sent him to the New York Military Academy. There he earned an academic honors, played varsity football in 1962, varsity soccer in 1963, and varsity baseball from '62-64. He then attended The University of Pennsylvania. In 1968 he graduated with a bachelors of science in economics and concentration in finance. Trump began his career at his father's company, the Trump Organization, and initially concentrated on his father's preferred field of middle-class rental housing in Brooklyn, Queens and Staten Island. One of Donald's first projects, while he was still in college, was the revitalization of the foreclosed Swifton Village apartment complex in Cincinnati, Ohio--turning a 1200-unit complex with a 66% vacancy rate to 100% occupancy within a year. Then Donald Trump entered the very different world of Manhattan. With success you also have problems. Donald Trump had a lot of financial crisis also. In the 1970s he benefited from the financially strained New York City government's

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  • Level: GCSE
  • Subject: Business Studies
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Unit 2 - Developing Customer Service

Unit 2 - Developing Customer Service Introduction Every business has customer service, customer service is a service that provides a service that consistently meets or exceeds customer needs. For examples a company like Sainsburys may offer home delivery service for its customers. I have chosen to investigate Sainsburys; Sainsburys is a supermarket which sells food and drinks; these are the core business activities. They also sell electrical products, clothes, furniture and stationary. The company is a PLC which has many shareholders. The company has branches across the UK. The company has limited liability, this means should the business go into bankruptcy the shareholders will only loose the amount they invested into the business. The company is a large enterprise business which operates on a global scale; they also operate on the internet. These are some of the reason why I chose to investigate Sainsburys; I have chosen Sainsburys because I have had pervious employment with the company and because it is a big company. Areas of Customer Service Provision in Sainsbury Service provision means creating new and/or improving current service to gain more customers. Some of the key customer service provision areas in Sainsburys are the complaints section, online shopping and customer information section. Compliant section deals with customer's dissatisfaction of the

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  • Level: GCSE
  • Subject: Business Studies
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HBS Case Study - Priceline.com

Priceline.com Business model In this unique model known as "demand collection system" the orders placed by the customers are fulfilled by the participating sellers. So the company essentially acts as a facilitator/agent intermediating payments between both the parties and provides the platform for bringing together of both the parties. Key features a. Services offered: Air lines, Hotels, Rental Cars etc b. Transactions were secured through credit card c. The company is the "Merchant of Record" in these transactions. This means that all payments are made to the Company which in turn pays to the seller. Any charge back that happens on the account of credit card payments has to be paid by company. d. The orders in the system once placed remained opened for some time and once accepted these could not be cancelled. e. The system required flexibility from customer's end with respect to their choice of brand, product features and sellers. f. Benefit o the customers: economical transactions g. Benefit to the sellers: incremental source of revenue Answer 1 The extracts of the annual report of the company indicates that the company recognizes the offer price paid by customers as revenue and the cost of services ordered as product cost. Price of the Plane ticket = $250 Amount of commission= 20% of the ticket price = $50 Therefore, Cost of ticket for the company = $250

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In this part of the assignment I will be comparing two organizations (ASDA and Post Office), then I will be describing each businesses aims, objectives and mission statement.

M1 Introduction: In this part of the assignment I will be comparing two organizations (ASDA and Post Office), then I will be describing each businesses aims, objectives and mission statement. Furthermore I will be concluding this part of the assignment Similarities and Differences between ASDA and Post Office Similarities in ASDA & Post Office Differences In ASDA Differences In Post Office * Make Profit * Sale food, clothing, household * The good they Sale is only stationary * Provide goods & Services * Private Sector * Mainly based on selling services * Both a Franchise * Order online * Public Sector * Both large businesses * * Aims, Objectives Mission Statement for ASDA and Post Office: Aims for ASDA: ASDA's aims are to provide goods/services that are cheap and affordable to consumers or the public, reducing the cost of their items/products, recycling their waste, packaging their products well, supporting voluntary sector services, to provide food hygiene and safety and diet and healthy food. Objectives for ASDA: ASDA's aims are to design excess packaging waste by the end of march 2008, delivering absolute reductions in packaging weight by end of march 2010 and tackling the amount o food consumers by end of march 2010. ASDA's Mission Statement: To be United Kingdom's best value retailer exceeding customer needs, always. Aims for Post

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South Delaware Coors Case Study

South Delaware Coors, INC. Case Study The major issues that Larry Brownlow is being a new owner of a business and operating it efficiently. Secondly there's a core element of readily available cash flow in question. Larry can only spend $15k for the feasibility study assessment. Furthermore Larry has a $500k trust fund established for him in inherited from a deceased relative this trust fund also enables his immediate family to receive an annual income of $40k. The main problems that Larry Brownlow is deciding on is the question of taking an added risk by investing in the pursuit of distributing the Coors product or not invest at all. (Marketing Management, 2007 pg 250) I think the most convenient course of action that Larry Brownlow should take is follow suit with the information given in study (B). The information in study B suggests that Larry should start up a distribution hub in Kent and Sussex County. (Marketing Management, 2007 pg 252) This would help Larry test the waters before distributing more regionally than eventually nationally. This opportunity will help Larry properly determine his target market for his product through different sets of environment. (Marketing Management, 2007 pg 9) In the simplest form here are Larry few alternative options. First Larry can play the numbers game and circumspectly watch the current marketing potential for his

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  • Level: GCSE
  • Subject: Business Studies
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aims and objectivs of tesco

Aims and objectives What is a mission statement? A mission statement shows the companies main priorities. Tesco's mission statement is to retain loyal customers, this shows to the world that Tesco expects to make sure that the customers they have come back to them and don't go to their competitors. The reason that Tesco has a mission statement is so that their shareholders and customers know where the business is heading. For Tesco to achieve this they must set themselves aims. Tesco aims are to keep their customers happy this is because if they do this then this will mean that the customers of Tesco will be happy at Tesco so will stay with them and not go to the competitors of Tesco therefore Tesco is retaining loyalty from its customers. For Tesco to achieve its aims it must set itself small objectives. What are Tesco's objectives? Tesco aim is to retain loyal customers to do this Tesco has to set them selves objectives these are small targets that help Tesco to achieve their big aim. Tesco's objectives are to keep customers happy, to achieve high profit margins, to motivate workers, expand abroad, support economic issues and to be friendly towards the environment. Customers To retain loyal customers Tesco must look after their customers they do this by having low prices this is because if Tesco have low prices then Tesco will attract more customers, as they have to

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  • Level: GCSE
  • Subject: Business Studies
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