My Business Proposal I would like to set up an Asian themed beauty salon for my business. My business will be called Asian Beauty and will offer a variety of products and services.
Introduction My Business Proposal I would like to set up an Asian themed beauty salon for my business. My business will be called "Asian Beauty" and will offer a variety of products and services. "Asian Beauty" will sell make-up specially designed for Asian women as there is a gap in the market for Asian make-up. The salon will also offer services such as, henna, hair styles/cuts/colouring, Asian nail treatments, Asian skin treatments and Asian hair removal treatments which are all used in Asian countries. My business objectives are to make a profit and to grow and expand by improving my business reputation and gaining repeat trade. I think that my business will make a significant amount of money because there is a shortage of this type of salon in Leeds and my business will appeal to the large Asian community within Leeds. I would like to locate my business in the Headingly area because buildings in this area are cheaper than the buildings in town but still appeal to a large audience because of the attractions nearby. I also chose this area because there are many Asian people located nearby, according to the 2001 census conducted by the statistics.gov.uk website there are a total of 3,487 Asian people in the Headingly area and a total of 38,265 Asian people in Leeds. Personal Reasons For My Business Choice I have no personal reasons for choosing a beauty salon for my
Different forms of communication used by Sainsburys.
The financial documents are used to communicate through long distance and the message in these documents are clear because the text has been written by a computer and there wasn't anyone else apart from the selected personnel who have received the same message about the financials in Sainsbury's. These documents are important as they provide the owner of the business with the progress of the business and if it has raised its usual profit. This uses postage that spends the business money and it causes the business to lose money, as there is more than one owner at Sainsbury's (shareholders). The advertisements communication is good to inform large areas of people such as youth clubs, businesses and pressure groups. There are different types of advertisements such as leaflets, TV adverts, posters, newspapers and presentations. Sainsbury's mostly use TV adverts and leaflets to inform their customers on any upcoming changes made. It is important to advertise to the customers, as they know what might happen in the future and the business will know when the busiest days will be. The best B2B advertisement is presentations as it tells all about the business and it gives lots of information about the business that might result in business partnership, which means that the business will have more support from their partners. The TV advertisements are expensive to make and show, as you
The Carphone Warehouse has several internal and external customers. An internal customer is customers who have an interest in the business who work within the organization.
Pass 1 - How customer service is developed. Chosen company Carphone warehouse. Carephonewarehouse is Europe's largest independent mobile phone retailer, with over 1,700 stores across Europe. They are based in the United Kingdom. Outside the UK and the Republic of Ireland, the retailer is named The Phone House. Types of Customers The Carphone Warehouse has several internal and external customers. An internal customer is customers who have an interest in the business who work within the organization. An external customer is somebody outside of the business who has an interest in buying from the business. The internal customers of Carphone warehouse will be: * Staff and colleagues in the department - These will expect the business to treat them well and make sure that the working conditions are good. They will expect that they will receive discounts of products within the business and maybe get special deals on any new promotions the business has. In Carphone Warehouse the general staff work on commission for the sales that they do therefore they would expect to have a good commission rate on top of the basic rate to make then earn a healthy living. The staff of Carphone Warehouse will expect a clean and tidy working environment. * Managers and owners of the business. They will expect all staff who work for the business to put in their best effort on a day to day basis
Starbucks and Nike. Do you believe CSR is core to the objectives of large PLCs or should it remain peripheral? Justify your opinion with evidence. Compare and contrast different PLCs where possible.
* Do you believe CSR is core to the objectives of large PLCs or should it remain peripheral? Justify your opinion with evidence. Compare and contrast different PLCs where possible. Corporate Social Responsibility (CSR) is an integral part of shaping a company's aims and objectives, as well as setting stakeholder priorities. Corporate Social Responsibility may seem self-explanatory, in its' definition of a company's responsibility to serve the communities in an ethical manner; however there are many parts of CSR, such as serving the local community, benefitting employees and help reduce damage to the environment. Corporate social responsibility is the concept coined to describe how organizations now consider the welfare of the people by being responsible for the impact of their activities on all groups of people involved and affected by their business, e.g. their employees, customers, stakeholders. Many businesses have taken CSR very seriously that they have gone beyond "following laws", and do more than being "responsible". There are large PLCs that hold CSR as core to their objectives; however they are just a minority, with the shareholders of PLCs looking, mainly, to receive high dividends by reducing costs of other factors such as CSR, and only spending money to increase productivity. These companies see CSR as peripheral. I will be looking to answer the above question
Case study of business aims. The aim of the business Luke is planning to implement after he graduate is to provide lessons to others in which that he would like to become world best tutor in Information Technology field.
The aim of the business Luke is planning to implement after he graduate is to provide lessons to others in which that he would like to become world best tutor in Information Technology field. Next, the objective of his business are, firstly, he would like to teach older people on how to use internet and e-mail. This is because he was inspired with such an idea after learning through from his mum's friends in which that they are unwilling and hesitate to go back into workforce because they are not up-to-date with the widespread use of e-mails and other internet application. Besides that, 'fear' is common among older people, but he strongly believes that many people need this service in which he is confident that his business will be successful. Secondly, Luke business also provides hands on experience of the internet in which he will show people how to do online search for information, how to buy products and how to use other services available online. In addition, he will teach others on how to create website and do correspondence online. Therefore, he can start the business by provide lesson on internet in which that his business can spread throughout the whole world and if he can teach more effectively, then his business goal will has a higher probability of achieving that aim. Then, I think that the form of business ownership that I would like to recommend for Luke's new
SWOT analysis for Samia's Special Pizzas.
Appendix 2 SWOT Analysis The purpose of SWOT analysis is that it is an effective method of identifying what the strengths of the business at present and what are the weaknesses of the business, these relate to internal factors because these have to be handled by the Samia’s Special Pizzas so it can be easily for the company to have complete control over. SWOT analysis will also help Samia’s Special Pizzas to gather, analyse and evaluate information. The SWOT analysis can help Samia Special Pizzas indicate where the greatest opportunities lie and this is used to develop a plan of action. This can help give Samia’s Special Pizzas’ a big picture of the most important factors for the company. The strength and weaknesses are internal while the threats are external. The strengths and weaknesses have to be matched with the opportunities in the external. The strengths of Samia’s Special Pizzas will tell the company the types of jobs they are good at hence making them easier to direct Samia’s Special Pizzas towards the right opportunity when it comes. Strength’s . A strength is something a company such as Samia’s Special Pizzas is to be good at doing or is a characteristic that gives Samia’s Special Pizzas an important capability over the other competitors in the same sector. The strength of the company is that Samia’s Special pizzas have substantially grown
Case Study of a Franchise Pizza Business
Appendix 1 Background information Samia’s Special Pizza’s was first set up in 1985 as a private limited company as was first opened in Manchester as a pizza take away shop. Our first shop was very successful and within the first two years we had decided to open a further three outlets in Manchester area. Samia Special Pizza were keen to expand throughout the UK and we realised that offering our business, as a franchise was the quickest way to achieve this aim. In 1989 Samia’s Special Pizzas had sold our first franchise to a family friend who opened a unit in Leeds. Within three years we had sold fifteen franchises and the business was expanding increasingly. In order for the business to fund further expansion and our business had floated onto the stock exchange in 1993. It became Samia’s Special Pizza’s plc. The business venture prospered and by 2009 the chain had 600 franchise sites throughout the UK. Each site is licensed to a franchisee at an average price of £250,000. For this sum franchisees receive a fully equipped outlet and in three weeks training plus ongoing support. This support includes advertising on both national TV and in newspapers. The Directors of Samia’s Special Pizzas have determined to carry on expanding the business. Our aim is to open an additional forty franchises every year until 2018. We have invested to open an on-line ordering
How does Cadburys discover potential competitors?
In all types of business, there is some sort of element of competition. As consumers, this is the perfect situation for us because there is a wider variety of products and services. For some businesses, competition is not beneficial and potentially disastrous for the business. Because of all this competition, businesses are required to identify new strategies in order to compete and win over the consumers. They also have to work hard to bring in new business. In terms of mastering this art, there is no company better at doing this than my selected business, Cadburys. Cadbury's is a confectionary giant, dominating not only the UK market, but is renowned worldwide. Via great marketing strategies and many other ideas, Cadbury's have been market leaders since 1993 (Source: BBC News) Cadbury's have to compete in the following categories in order to become the cream of the crop: * Price * Products * Marketing * Promotion * Customer Services How does Cadbury's discover potential competitors? Cadbury's do this by carrying out a competitor audit. The competitor audit is just a basic analysis of the market. There are usually obvious competitors, who offer the same service/ product. However, there are many that may be a business advertising an alternative to the products Cadbury's sells. Here is a completed customer audit for Cadbury's: Name of Competitor How does the
Business Plan. This Coursework will enable me to know how to set up and establish a new school tuck shop and aims needed to get it started.
Introduction This Coursework will enable me to know how to set up and establish a new school tuck shop and aims needed to get it started. Additionally, business plan will be essential in order to do this. A business plan is required not only to help a business to obtain funds but also demonstrate the viability of the business. This business plan will not just be able to get it started but become successful and profitable to the school. My objectives for this coursework are as follows: . Chapter 1 Methodologies 2. Chapter 2 Data and Graph analysis 3. Chapter 3 Market Research 4. Chapter 4 Market Strategies 5. Chapter 5 key Staff Methodologies Methods Collecting data for this coursework was not easy. First of all, my mother and I had designed a questionnaire, and then completed market research. Afterwards, I was responsible for analyzing the data receive. Different students have different needs and wants. Then I decided to use personal interviews to collect the information I needed. Difficulties Whiles completing this coursework I encountered several difficulties. First of all I found it challenging to construct my questionnaire correctly. Another challenge was being able to find students who were actually interested in filling out the questionnaire. Some students kept forgetting their papers home before they returned it.Some
Investigating a business and what business do - London Heathrow Marriott (LHM) and Tescos.
Maha Humayune 0-B Investigate: What a business is and what businesses do The two businesses I have chosen are the London Heathrow Marriott (LHM) and Tesco’s. I chose Tesco’s because Tesco’s is an exceedingly conventional company, so there will be abundant information available for Tesco’s. Tesco is an international company that has stores situated in place like China, Czech Republic, Hungary, Republic of Ireland, Japan, Malaysia, Poland, Slovakia, South Korea, Thailand, Turkey, United Kingdom and the Unites States of America. Whereas, LHM is also a very well-know business but we will be focusing on Marriott’s local branch in London, London Heathrow Marriott a national business. I chose Tesco’s as my business as Tesco’s and LHM are two completely different businesses. They both have different fields and it would be a good comparison as you would be comparing the local LHM to the international business Tesco’s. A further statement would be how Tesco’s increases their business worldwide and how LHM functions nationally to compare how the two organisations handle their business further to increase their profit and how they use decision-making. Other reasons can be whether LHM a national business can be more successful than Tesco an international business. Furthermore; reasons being both business function in completely diverse sectors having LHM in the
