Investigate the range of cookie style biscuits available in a local supermarket

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Investigate the range of cookie style biscuits available in a local supermarket

Write a short report on your findings

 Invent a new biscuit product which you think would appeal to a target group such as teenagers

To answer the question given I will;

  1. Investigate the range of cookie styles available to buy. For this I visited my local tesco in Mansfield. I carefully examined the packets of cookies that lined the shelves in the biscuit section of the supermarket.

  1. I will look at the packaging, nutritional information, ingredients, flavours available, price vs. amount and if it was suitable for vegetarians. I will include the notes from my findings in this report. I will use pictures off the official tesco website to emphasize how the companies advertised and attracted the customers by its packaging to buy the products.

  1. With the information gathered I will devise a questionnaire and ask 20 teenagers to complete it. I will then evaluate the questionnaire and construct a recipe (and include an equipment list) that suits the needs of the young adults.

  1. I will make a time plan to plan out the time I will conduct each method or technique. This will guide me through the practical, time-wise and so I know what I am doing.

  1. I will carry out the recipe in a practical lesson at school. When they have been cooked I will ask people to taste my cookies and rate them.

  1. Lastly I will evaluate my cookies from the practical using the rates and opinions from those whom tasted them. I will also think about how I could have improved my cookies, either by ingredients in the recipe, how the practical was carried out, time, and the surroundings.

 

Evaluation of my cookie questionnaire

I devised a questionnaire using information from my local supermarket and general knowledge and asked 20people to complete it. With the results I will then create a recipe that agrees to the general wants of the ‘buyers’.

  • 15 people found that the flavour was the most important aspect when choosing the style of cookie and the second was the size.
  • For a normal sized cookie 7 people would pay around 30-40p, another 7 said they would spend around 50-60p, 2 people said they would not spend over 30p and no one said they would spend over 70p. This shows that there is a wide range in price for what people would be willing to pay.
  • For the base of the cookie 9 people wanted it to be chocolate and 10 said that they would prefer a plain base and 1 said caramel. From this I will use a plain base.
  • For the ingredient/flavour for inside the cookie 3 people wanted plain chocolate chips, 8 wanted white chock chips and 9 people wanted milk chocolate. With this I will use milk chocolate and white chocolate chips in my cookie.
  • 9 people preferred their cookie to be medium size, 2 wanted large, 3 wanted small or smaller, and 7 people wanted king-size. This information tells me that most people would prefer the cookie to be of medium size.
  • 12 people wanted a soft texture for the cookie and 8 wanted a chewy texture. From this I am going to try and make a soft, slightly chewy cookie.
  • 10 people were not bothered about the cookie being low in fat, 6 wanted it to be and 4 didn’t. This shows me that mostly people are not bothered about the calories but I am going to substitute some sugar for golden syrup, this will also make the cookie soft and chewy.
  • Then I asked about the packaging of the cookie. For both questions the majority of them said they were not bothered about the packaging or the brand. But some people commented that they preferred “Maryland” and “Millie’s” cookies to other brands.
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Chocolate Chip Cookie Recipe

115g butter or margarine

50g caster sugar

50g soft brown sugar

1-2tbsps golden syrup

1 egg

½ tsp vanilla essence

175g self raising flour

75g milk chocolate chips

75g white chocolate chips

Equipment list

Electric mixer

Large Bowl

Small bowl

Tablespoon

Teaspoon

Wooden Spoon

Fork

Sift

Metal Plate

Two Baking Trays

Wooden triangle

Cooling Wire

Time Plan

Tesco Cookies value pack

  • 90p for x 2 300g packs
  • Suitable for vegetarians
  • flavours – choc chip

Nutrition for each cookie (11g)

Ingredients

Wheat flour, sugar, veg oil, margarine ...

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