The venture of which I am going to promote is Tamworth Town. Tamworth is not a very big town and not a lot of people know about it and its attractions.

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Martin Alexander 10P1

Project One Desktop Publishing

IDENTIFY THE PROBLEM

The venture of which I am going to promote is Tamworth Town. Tamworth is not a very big town and not a lot of people know about it and its attractions.

The town is an exciting town as it has a very good historical background. It also has Leisure and shopping facilities for the younger and older generation to enjoy.

 

When I promote this town I will be aiming at the older generation and families in Europe. I will aim at the older people because they will be more interested in the history of the town but I am also aiming at families because Tamworth has more attractions that will appeal to families other than just the historical castle, it has theme parks and leisure centres as well.

For my promotion I will produce a brochure to be displayed in holiday making shops, tourist information centres and to be posted to random streets in local newspapers and magazines over Europe. I will need to produce my brochure at an appropriate size and think about the colours that I use to cut down the printing costs. However I will need to make my brochure colourful and attractive so that pertencial tourists notice it but I must not create it to my liking of colours and design because it may not appeal to some people, as they may not like the colours that I like. To make my attraction seem good I will have to display pictures of venues around the town and also of the attractions and facilities that the town has to offer.

An alternative to a brochure could be a flier but I can not put as much information on a flier as a brochure as it can not be as big as brochure can be because a brochure can contain an unlimited amount of pages where as a flier is a double sided peace of coloured paper. And as a Tamworth has all sorts of attractions I will need a multi-page booklet.

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ANALYSE AND ANALYSIS

For my project I will be using a range of software and hardware. The software that I will be using is listed below:

  • Microsoft® Word
  • Microsoft® Publisher
  • Microsoft® Internet Explorer
  • Coral Draw 10 (c)
  • Microsoft® Paint
  • Pixellite Type Twister

The hardware devices that I will use to produce my brochure are listed below:

  • Hewlett Packard Colour Laser printer
  • Broadband internet connection
  • LG computer display screen
  • Computer Hard Drive
  • 3 ½ inch Floppy Drive
  • 3 ½ inch Floppy Disc

I will need to use pictures ...

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