Band 5 Compare and Contrast Example:
There is a sense of optimism towards public transport in the leaflet published by 'southeasternrailway'. This feeling is predominantly given by the message that trains allow their users the freedom to explore unfamiliar territories - like Royal Tunbridge Wells' 'Pantiles' and Hastings' 'Blue Reef Aquarium'. Of course, the writer's / writers' perspective (s) are skewed by the fact that their purpose is to persuade travellers to use the company's vehicles to get their. Even so, the wide target audience is seduced in to taking the train to these destinations because of the clever rhetoric employed. The author (s) paints a picture of Kent using positive, attractive language. In addition, train travel is praised for making wonderful attractions such as Leeds Castle "just a short train ride away." This gives the reader another reason to take advantage of public transport; it is quick and simple, and this is alluring for us. Previously, the audience might have thought: 'Why should I use a train? What would I be able to see?' And the answers are littered throughout the leaflet...such a variety is on offer. And so, the British public's infatuation with the train (begun in Victorian England) is reignited once more. Overall, this is not only a way of promoting a vehicle, but also reminding readers why the county of Kent should be on their visiting 'hitlist'.
