Comparing Welsh market areas.

Authors Avatar

Description

Fig 2c shows that Cardiff has the largest market area. This is plainly visible from the map. Cardiff also has the longest distance people are prepared to travel of 38.4 miles as shown in the table. Fig. 2b shows that Merthyr has the smallest market area and an average distance of 16.5 miles. Brecon has the second largest market area shown on map Fig. 2a with a distance of 22.3 miles.

Explanation

Cardiff as expected had the largest market area. This is to be expected as Cardiff is the Capital city of Wales and has a large variety of shops and services, as investigated in hypothesis 1. However, the only suitable newspaper available on a Sunday was a national newspaper. This may have meant that the settlements further away that would have otherwise not appeared were mentioned. This would have increased the size of the market area. The settlements mentioned in the Cardiff newspaper tended to be larger settlements. In accordance with the settlement hierarchy, the larger the settlement, the fewer the number and therefore the further apart they are. This would have also made the market area bigger. Cardiff’s market area would also be bigger in size because of the large amount of tourism Cardiff receives. It is a capital city, and the recent developments in Cardiff Bay would attract visitors. On the other hand, by looking at the map Fig. 2c, I get the impression that the market area would have been even bigger if not for the boundary of the sea.

Merthyr Tydfil had the smallest market area. This did not agree with my prediction. This may be because of the high unemployment figures, due to the collapse of the mining and steel industry. Because of this, the town is not very prosperous, the range and amount of shops and services is therefore small (see hypothesis 1). These factors mean that only local people will travel to Merthyr as illustrated on Fig. 2b. Merthyr is also in competition with Cardiff, which is near enough to attract some of Merthyr’s market.

Brecon unexpectedly had the second largest market area. This is mainly because Brecon is a market town that mainly serves farmers. The farmers live in rural areas and therefore these settlements are further apart, thus increasing the size of the market area. Brecon also caters for tourists who visit the Brecon Beacons. Brecon’s market area may have been bigger if not for the Brecon Beacons, which act as a boundary.

Join now!

Conclusion

Cardiff did indeed have the largest market area, but Brecon had the second largest and Merthyr has the smallest. My prediction was partly right.

Hypotheses 3: The larger the settlement the better the quality of the environment.

Method

To investigate this hypothesis, I compiled an environmental survey. I conducted this survey in each of the settlements, and then gave a mark out of 100 for each.

Prediction

I predict that Cardiff will have the highest score, followed by Merthyr and then Brecon. I think that the larger the settlement, the wealthier ...

This is a preview of the whole essay