Analysis of Midnight Poison – Dior Perfume Advert
The advert for ‘midnight poison’ perfume suggest that buying the perfume will make you deviant, powerful, confident, sophisticated and individual.
This advert is for a perfume by Dior called ‘Midnight Poison’ for women. It is aimed at females from the ages of 15-30. The teenage audience is drawn in by the adverts individuality, confident and beautiful female header who is also playful and energetic. While the older end of the target audience relates to the sophistication and confidence of the ad, the desire to be strong and independent.