This project requires me to produce a imaginary business
Pacey's Electrical Shop This project requires me to produce a imaginary business. To do this I must research into all aspects of a business, using books, people, and computer resources. To help me do this I will create action plans, that I will evaluate and redesign as I proceed during the project. The reason for the action plan is to help keep track and organize what I am doing, it also shows points that I must cover for my business to be successful. In this project there are certain parts of the project that can be decided before I created a action plan these are: What will I sell- I will sell electrical goods like televisions, videos, and hi-fis ect... My shop name- I will call my shop "PES" (Paceys's Electrical Shop). From what I already know I have decided to make my business a sole trader operation as these are the easiest to set up. Also in a sole trader business I will get to keep all of the profits. Also as I am a sole trader business there are less regulations that I have to comply with. As a sole trader I do not have to make my business accounts available to any one except the inland revenue. This is useful as it saves me time, and it keeps my business dealings secret to the public. What is the aim of "PES" The aim of "PES" is primarily to be able to compete with other companies in the local area. Also to brake even, but provide a high quality service to
This project requires me to produce an imaginary business.
Kapur's Electrical Shop This project requires me to produce a imaginary business. To do this I must research into all aspects of a business, using books, people, and computer resources. To help me do this I will create action plans, that I will evaluate and redesign as I proceed during the project. The reason for the action plan is to help keep track and organise what I am doing, it also shows points that I must cover for my business to be successful. In this project there are certain parts of the project that can be decided before I created a action plan these are: What will I sell- I will sell electrical goods like televisions, videos, and hi-fis My shop name- I will call my shop "Kes" (Kapur's electrical shop). From what I already know I have decided to make my business a sole trader operation as these are the easiest to set up. Also in a sole trader business I will get to keep all of the profits. Also as I am a sole trader business there are less regulations that I have to comply with. As a sole trader I do not have to make my business accounts available to any one except the inland revenue. This is useful as it saves me time, and it keeps my business dealings secret to the public. What is the aim of "kes" The aim of "Kes" is primarily to be able to compete with other companies in the local area. Also to brake even, but provide a high quality service to the
Research an existing business in your local area and produce questionnaires to be distributed. Use this to produce a business plan for your own local business.
scope for a new business in Extended Title: "research existing bsns in your local area and produce questionnaires to be distributed. Use this information to produce bsn plans for your own imaginary bsn" This project requires me to produce a imaginary business. To do this I must research into all aspects of a business, using books, people, and computer resources. To help me do this I will create action plans, that I will evaluate and redesign as I proceed during the project. The reason for the action plan is to help keep track and organise what I am doing, it also shows points that I must cover for my business to be successful. In this project there are certain parts of the project that can be decided before I created a action plan these are: What will I sell- I will sell electrical goods like televisions, videos, and hi-fis My shop name- I will call my shop "Kes" (Kapur's electrical shop). From what I already know I have decided to make my business a sole trader operation as these are the easiest to set up. Also in a sole trader business I will get to keep all of the profits. Also as I am a sole trader business there are less regulations that I have to comply with. As a sole trader I do not have to make my business accounts available to any one except the inland revenue. This is useful as it saves me time, and it keeps my business dealings secret to the public. What is
Advertising is necessary to let us know what is new.
Advertising is necessary to let us know what is new. This is not necessary true, but can be, if someone does not have that product then it will tell him or her it is new and if the advert is affective it may convince the person watching to buy that product. Examples of adverts that are effective and do this are : .) The X-Box advert with the flying man tells us that the X-box is a new console but does not explain what the X-box is about, a persuasive advert such as this is made to be entertaining and convince you to buy an X-box. The X-box is a new console and the advertising adds up to the hype that it received. The advert does a good job at ensuring the person watching knows about the X-box, but does not show its specifications. 2.) Pizza Hut shows us that new pizzas are coming out all of the time an example of the Sicilian, and example for McDonalds is the new Mc Choice menu. Both of these are marketing schemes intended on making more money for the company, not just showing us what is new. It does show us what is new but chances are we will walk into a McDonalds or Pizza Hut and just see it on the menu and order it, the goodwill gets them the profit not the adverts. However some adverts do the exact opposite to this and do not inform us of what is new but of other things. 3.) Whereas the Andrex adverts just shows us the same product over and over again but with a
Gender in the Media
Gender in the Media This project is concerned with studying different types of media and the advertising found in these media. The issue of Gender in advertising is very prominent in the world today. In all types of advertising, from TV to billboards, gender is used as a device to gain attention and this is usually achieved by the use of stereotyping. I have chosen this particular area of study because I feel that gender, especially in the form of sex, is exploited in advertising. It seems to me that advertisements often rely on gender to sell products, either by exploiting sexual imagery, or by persuading the viewer that their life would be better, or that without the predicts the individual may in some way be inferior. I feel that these tactics, although effective, can create gender stereotypes, some of which may be negative. In the past, advertising stereotyped men and woman into specific gender roles. Manstead and McCulloch identified these in their study of TV advertisements. They stated that males were portrayed as powerful, dominant, rational, interested in DIY, more likely to be the central character and be the 'voice over'. They continued to state that women were portrayed as mothers and housewives, users of products rather than sources of information about them. This practice still continue as seen in the Strongbow 'Live to Loaf' adverts which portray
My business strategy - computer shop.
What will I sell- I will sell computer goods and games. My shop name- I will call my shop Rydale Computer Centre. From what I already know I have decided to make my business a sole trader operation as these are the easiest to set up. Also in a sole trader business I will get to keep all of the profits. Also as I am a sole trader business there are less regulations that I have to comply with. As a sole trader I do not have to make my business accounts available to any one except the inland revenue. This is useful as it saves me time, and it keeps my business dealings secret to the public. What is the aim of Rydale Computer Centre. The aim of my business is primarily to be able to compete with other companies in the local area. Also to brake even, but provide a high quality service to the public. Then it is to make a profit. For the first year the aim of my business will also be to become a well established business, and to remain open (not be forced to close due to lack of business). What is a market? A market is where the sellers meet the buyers to exchange money for a product of service. The term "market" is actually used to describe the people whom the product is sold to. This does not always involve face to face selling, it could selling over the television. For a shop there can be different markets, e.g. domestic, and business. My market- My market is going to
This project requires me to produce an imaginary business.
This project requires me to produce an imaginary business. To do this I must research into all aspects of a business, using books, people, and computer resources. To help me do this I will create action plans, that I will evaluate and redesign as I proceed during the project. The reason for the action plan is to help keep track and organise what I am doing, it also shows points that I must cover for my business to be successful. In this project there are certain parts of the project that can be decided before I created a action plan these are: I will sell electrical goods like televisions, videos, and hi-fis I will call my shop "Tech Mart" From what I already know I have decided to make my business a sole trader operation as these are the easiest to set up. Also in a sole trader business I will get to keep all of the profits. Also as I am a sole trader business there are fewer regulations that I have to comply with. As a sole trader I do not have to make my business accounts available to any one except the Inland Revenue. This is useful as it saves me time, and it keeps my business dealings secret to the public. What is the aim of "Tech Mart"? The aim of "Tech Mart" is primarily to be able to compete with other companies in the local area. Also to brake even, but provide a high quality service to the public. Then it is to make a profit. For the first year the aim of my
Produce an imaginary business. To do this I must research into all aspects of a business, using books, people, and computer resources. To help me do this I will create action plans that I will evaluate and redesign as I proceed during the project.
This project requires me to produce an imaginary business. To do this I must research into all aspects of a business, using books, people, and computer resources. To help me do this I will create action plans that I will evaluate and redesign as I proceed during the project. The reason for the action plan is to help keep track and organise what I am doing, it also shows points that I must cover for my business to be successful. In this project there are certain parts of the project that can be decided before I created a action plan these are: What will I sell- I will sell electrical goods like televisions, videos, and hi-fis My shop name- I will call my shop "RPES" (Raj Popat's Electrical Goods Store.) After a lot of thinking I have decided to place my shop in Wood Green shopping Centre. The cost of rent in the particular shop I have decided on is £36,000 per annum. From what I already know I have decided to make my business a sole trader operation as these are the easiest to set up. Also in a sole trader business I will get to keep all of the profits. Also as I am a sole trader business there are fewer regulations that I have to comply with. As a sole trader I do not have to make my business accounts available to any one except the Inland Revenue. This is useful as it saves me time, and it keeps my business dealings secret to the public. What is the aim of " RPES "
Marketing strategy for my product from the Steiff bear company.
Unit 3 Task 4 To: Maria angel From: Date handed out: 25/10/02 Date handed in: 8/11/02 REF: (Unit 3 task 4 part 1, 2, 3, 4, 5, 6, & 7) Terms of references: I am going to look at my marketing strategy and the marketing mix. I will describe my marketing strategy showing an understanding of the principles of marketing, I am also going to show an understanding of how marketing and market research affecting the choice of my marketing strategy. Procedures: I will find this info from the business advance textbook and the lead lesson was I would take notes from Maria angle lessons. I will also look on the web sites on the Internet and refer back to the pervious work that I have been doing. Findings: PART 1 My marketing strategy is for my product which is from the Steiff bear company it is the teddies bear collection of 2002 and the marketing strategy that I am using for this product is marketing penetration. This strategy will help to develop the company name to attract more and new customers because the promotion of the product is the main aim of the strategy. This will attract all sorts of customers at different ages and types. Marketing penetration is an existing product in an existing market, this strategy improves the promotion and sales of the product that is advertise and will be in more demand and to promote the product and company name. The 4p's are the
Section 1: Promoting two products to two different market segments
Introduction Marketing Services Ltd is currently planning a product launch for the 'Umbrella Company Ltd.' In a short period of time 'Umbrella Company Ltd' shall be importing 'Regenerate' - A face wash for men for the first time in Malta. 'Umbrella Company Ltd.' are the sole importers of 'Regenerate' As Marketing Services Ltd. we were asked to form part of the team who will prepare, the product launch of 'Regenerate' a face wash for men. Section 1: Promoting two products to two different market segments The Consumer Market The 'Regenerate' For Men target audience are; the individuals and households, further detail is given below. Individuals Family Life Cycle: Young and Single Age: 15 - 25 years old Gender Male Income: Lm 480 + Occupation: Students Education: Secondary students Post secondary students University students and First jobbers Social Class: Working class + Life style: Actualisers Achievers Strivers Personality: Gregarious Compulsive Ambitious Benefits: Seeking a quality product User Status: First-time user Usage rate: Heavy user Readiness Stage: Ready to buy Interested Loyalty status: Strong Attitude toward product: Enthusiastic Motive: To have a fresh and young look and to get rid of any unwanted acne. Households - Young Married Couples Family Size Cycle: Young, Married with children
