Matthew Clay Candidate Number:
Centre Number:66725
GCSE ENGLISH
MEDIA STUDIES (1)
RENAULT CLIO
The advert I am studying for my media studies is the ‘Renault Clio’.
When I first saw this advert of the ‘Renault Clio’ I automatically recognised the ‘Renault’ logo. This is brilliantly contrasted with the blue tone of the advert which is the sky and reflected off of the buildings. Everything is blurred except from the clear and crisp ‘Renault Clio’. I think this is because the car has excellent road holding as the car is travelling at speed round the corner, also the photographer has made the advert blurry and panned in the background to also make the car reliable, safe and controllable. The car has just come round the corner and the car has no problem or trouble taking the corner with speed and acceleration. At the top of the advert the advert next to the bold yellow Renault logo the words ‘Createur D’ Automobiles’ were printed and gives the advert a touch of class in my opinion.