Why did groups like Beatles and the Rolling Stones have such a great impact during the 60's?

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Why did groups like Beatles and the Rolling Stones have such a great impact during the 60's?

The Beatles were a new band with a difference and this led to their impact in the sixties. They were different because they were producing real music and stepping away from sounding 'like just another band trying to imitate American stars'. Beatles music was 'totally unique, a mixture of rock and roll, Rhythm and Blues and Tamla Motown'. British music had always been dominated from American produced goods but the Beatles introduced abit of their own lives into their music. They talked about where they grew up 'Penny Lane' and brought back some real music for British teenagers, something they could relate to. The Beatles were very good at relating to teenager issues. They talked about many teenager troubles in their songs- love and other issues (such as new issues of manly heartache). Lyrics such as 'I want to hold your hand' and 'I'll cry instead'. The lyrics in 'I want to hold your hand' tell us about a man pleading to a woman 'let me be your man'. Lyrics in 'I'll cry instead' deal with a man who has 'lost the only girl I've had' and in turn cries about this. John Lennon & Paul McCartney wrote all these lyrics so they were more pure and real. They were real with 'youthful energy, style, individuality and distinct personality'.

The Beatles also had a unique appearance. In the early years they dressed smartly (in plain black suits with ties) and had the 'squeaky clean image' which made them respectable to the older generation too. They all had mop top hair cuts which were slightly longer hair cuts but were accepted as they were a clean cut style. Earlier lyrics like 'I want to hold your hand' had innocent lyrics and so older generation accepted them too.
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Their fan base developed quickly and created Beatlemania by the start of the mid-sixties. When they appeared on stage 'all the girls started screaming', 'a few fainted' and from this we can see that Beatlemania brought about insania. The Beatles were so exposed to the public by doing numerous tours '32 shows in 24 cities within 34 days' that this increased their popularity. Mainly girls would follow them to airports and on tours. My teacher told me that 'girls would often bunk school to go see the Beatles'. When on tours they developed a 'dynamic stage presence' and ...

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