Ratio analysis measures company financial position from past data. Ratio analysis is based on company balance sheet and income statement. There are various types in ratio analysis.

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RATIO ANALYSIS:

A ratio is numeric or arithmetic relation between two numbers. It is simply one number expressed in terms of another. The two numbers used in the ratio can both be taken from income statement or position statement or one number from income statement and one number from position statement. Ratio analysis measures company financial position from past data. Ratio analysis is based on company balance sheet and income statement. There are various types in ratio analysis.


  1. Profitability Ratio: 

Profitability Ratio can measure the profitability of organization. It also measure firm ability of making profit. A high profitability ratio is good for the firm.

  1. Gross Profit Ratio: Gross profit ratio describe gross profit margin of the firm over sales. Sales minus cost of goods sold are equal to the gross profit.

Gross Profit Ratio =

In 2008         Gross Profit Ratio =

  =

 = 20%

In 2009         Gross Profit Ratio =

=

 = 16.67%

In 2010         Gross Profit Ratio =

 = 

= 14.94%

        Profitability has gone down from 20% to 14.94%. Total sales have         increased by 57.50% in         2009 cost of goods sales also increased high                 proportion by 64.06% in 2009. Huge increase of         cost of sales effect the         gross profit ratio. Management should look for the cheaper source of         raw material. They should look for alternative suppliers from some other         country.


  1. Net Profit Ratio: This ratio indicates the relationship between net profit (before interest and tax) and net sales. Higher the net profit ratio is good for the firm.

Net Profit Ratio =

In 2008         Net Profit Ratio =

 = 

= 10%

In 2009         Net Profit Ratio =

=

= 8.73%

In 2010         Net Profit Ratio =

= 

= 8.05%

Net profit Ratio has decreased from 10% to 8.05% in 2008 to 2010.  Although sales has increased but net profit has decreased because of increasing cost of goods sold. In 2010, firm took loan and increased in expenses for processing the loan. Firm should look for other form of capital i.e.  issuing share, partnerships. Firm should try to decrease account receivable.


  1. Return on Capital Employed (ROCE): Return of capital employed measure the net profit over total capital employed. Higher ROCE indicates more efficient use of capital employed. Capital employed includes owner’s capital and loans and retain earnings.  
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Return on Capital Employed (ROCE) Ratio =

In 2008         ROCE   =

= 

= 22.71%

In 2009         ROCE         =

= 

= 31.38%

In 2010         ROCE        =

=

 =  

= 20.62%

ROCE has increased 22% to 31% from 2008 to 2009. But it has been         gone down         because of         large amount of loan in 2010. Firm has taken         large portion of loan in         2010. Firm should look         for other sources of         finances.  

        


  1. Liquidity Ratios

Liquidity ratios measure a firm’s ability to meet its current obligations. Liquidity determines company’s capability to pay off short terms liabilities. ...

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