Explain social identity theory with referance to relevant research studies

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Explain Social learning theory with relevant research studies

The social learning theory was developed to create a theory of learning, aside from imitation of behaviour learning, and to add the important cognitive processes, which humans seem to process between the environmental stimuli and the behavioural response which they make. Bandura presented the social learning theory and explain how behaviour is leaned through observation; followed by imitation. The four main factors of the social learning theory are attention, retention, motor reproduction and motivation.

     First, the social learning theory believes that a person needs to pay attention to the model and must remember the behavior that they have observed to be able to replicate the behavior. Motivation is important when taking into account factors, because if the model is rewarded or punished for the consistent behavior then the person can become motivated to replicate that action. Another factor for a person to replicate the behavior is if they can identify with the model of if they feel like they can relate to them. Rewards and punishments, decides whether an action is favorable or not this will affect the desirability of the observer to replicate that action. Whether the model is liked or disliked can also affect how the observer sees the model as something to imitate or not for example a nice model is more likely to be imitated than a mean one.

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 An experiment conducted by Bandura, Ross and Ross support the learning theory, they investigated whether children would imitate aggression modeled by an adult and whether or not imitation would be more likely with same sex models. 72 kids from both genders (aged 3-6) and the same nursery of a university were the participants of this lab and observational experiment, which they places in different conditions. The children were place into groups regarding the levels of aggressively with another pair (matched pair design), the first group had aggressive models, the second group had non-aggressive models whereas the third group was ...

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