International Business Plan

I. EXECUTIVE SUMMARY Defying gravity and going through upside down loops with the wind in your hair, and eating seafood with Poseidon and Neptune. I am proposing an amusement park where people meet paradise. This new park will include Australian society and themes to formulate it uniquely for the area, such as an aquarium water tour of the Great Barrier Reef and the creatures that have been liberated from there. The various paranormal activities will be enjoyed by people of all ages and it will establish memories that they will never forget and treasure forever, even as they follow our treasure map (park map). In resemblance to the Australian theme, the park will be named GJT's Paradise Park. You have been advised that this park is Rated N for anyone. The very themes that Australia conjures are of interest to all types of people on earth. The Australian community will even be fascinated at the presentation of their own culture in such a fun and educational way. All of Australia is surrounded by water and wildlife because it has no one to share boarders with but that does not leave any exception. Especially, when we go into the very depths of the water where we witness the clash of the Titans. Just as we humans know to put aside our differences and negotiate circumstances, Poseidon and Neptune take our guests on an excursion of the sea avoiding a great white shark by a few

  • Word count: 6878
  • Level: University Degree
  • Subject: Business and Administrative studies
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Is booking travel over the internet causing the decline of high street travel agents?

Contents Page Title Page Numbers Contents pages 1-2 Executive Summary 3 Preface 4 Acknowledgements 5 Chapter 1 - Research Proposal 6-7 .1 Aims and Objectives 6 .2 Parameters 6 .3 Methodology 6-7 .3.1 Primary Data 6 .3.1.1 Questionnaire 6-7 .3.2 Secondary Data 7 Chapter 2 - Research Plan 8-10 2.1 Action Plan 8-9 2.2 Justification 9-10 2.2.1 Title 9 2.2.2 Questionnaire 9-10 2.2.2.1 Questions I Chose 9 2.2.2.2 Open and Close Questions 9 2.2.2.3 Sampling 10 2.2.3 Secondary Data 10 Chapter 3 - Secondary Data Results 11-17 3.1 What was Predicted 11 3.2 Consumer Doubts 11-12 3.2.1 What is being done about Consumer Doubts? 12 3.3 Internet in 2003 12-13 3.4 2005 - Bad Year for the High Street Travel Agents 14-15 3.4.1 Thomson 14 3.4.2 Travelcare 14-15 3.5 Not all Bad News for Travel Agents in 2005 15 3.6 Online Survey Results 2006 15-17 3.6.1 Different to 1998 15 3.6.2 Researching 16 3.6.3 Types of Holiday

  • Word count: 8403
  • Level: University Degree
  • Subject: Business and Administrative studies
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Chiplun is a small town on the Mumbai - Goa highway in India.

MARKET INFORMATION Chiplun is a small town on the Mumbai - Goa highway in India. (NH 17). It is about 250 km south of Mumbai. It is situated at the foothills of Sahyadri Mountains in Ratnagiri district and known as Parashuram Bhumi. The city lies on the banks of the river Vashishti. To the east of the city lies the Western Ghats. To the west lies Guhagar Beach, about 50kms. Nearby town is Khed with 52 villages. In-all in Ratnagiri there are 500 villages. Transportation: The region is hilly and the city is situated in a valley. Since the city is situated in the valley and though it is on the National Highway 17 most of the villages in the interior parts of Chiplun do not have proper pucca roads. It is basically an industrial town. Small scale industries are also present. The industries are mostly pharmaceutical and chemical. There are a number of people from the villages who work in these industries and travel a large distance from their village to the industrial belt of MIDC. The main transportation means for the populous in Chiplun is the State Transport buses which has a very low frequency in the interior parts of the town and mostly operates three times a day and are mostly used for travelling for both shorter and longer distances like from one taluka to other. The regular users of the S.T. buses are school students of far away villages and employees of the

  • Word count: 1406
  • Level: University Degree
  • Subject: Business and Administrative studies
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Project Report on Tourism and Hotel Industry in India

Contents Executive Summary . Introduction 2. The Indian Scene 3. Government and Tourism 4. Pest Analysis 5. Tourism : A Sum Total 6. The Bottlenecks 7. What We Suggest 8. Case Studies Appendix 1 Appendix 2 Executive summary Tourism is one of the world's fastest growing industries at present and holds the status of the world's no. 1 industry. In India, tourism has the distinction of being the third largest export industry after gems, Jewellery and readymade garments still India's share of the world tourist traffic is a mere 0.51%. The non-tourist countries like Malaysia and Indonesia get much more tourists than India. For our study we have confined ourselves to the international tourists coming in India. The study is based on published data. We started with reviewing what India offers to a foreign visitor and what is the current status of the tourism industry. Then we proceeded to see what is the government doing to aid tourism The next phase of our study deals with the analysis of the tourism industry under the following parameters. * Political/Legal * Economic * Social * Technological In the course of our study, we realized that tourism is not a stand-alone industry. It is supported by various other industries like the hotel industry, airline industry, the railways, road networks, the tour operators and the government. These together have

  • Word count: 11490
  • Level: University Degree
  • Subject: Business and Administrative studies
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London Attractions Comparison

Tourism Industry- South Bank Attractions This coursework will be focussing on three attractions on the London's South Bank. There will be a comparison between the three attractions, and similarities will also be included. There will also be an explanation of what they each have to offer their customers, and what types of visitors they attract. Furthermore, there will be an explanation of the way in which they are promoted and marketed. I and a class friend went to Waterloo in order to visit the different attractions. We decided to choose the London Eye, the London Aquarium and the Tate Modern art gallery. We carried out personal observations on what types of visitors were mostly visiting, and collected leaflets and brochures to help us find out about the basic information on the attractions. I also used websites to research on information about the three London attractions. The Tate Modern was created in the year 2000 from an abandoned power station in London. Tate Modern displays the collection of international modern art and art since 1900. It includes modern British art, and artwork from artists like Picasso, Dali, and Warhol. It is located near Blackfriars Bridge and opposite St. Paul's Cathedral. "It has become a very popular destination for Londoners and tourists." (http://en.wikipedia.org/wiki/Tate_Modern, 2007) The London Eye or also known as the Millennium Eye is

  • Word count: 1394
  • Level: University Degree
  • Subject: Business and Administrative studies
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Macau Express Travel Limited

Strategic Management Macau Express Travel Limited ++ Contents ++ Introduction 3 Background of the Corporation 3 Macau Organizational Chart 4 Current Situation 4 Corporate Governance 6 External Environment: Opportunity and Threat 8 Summary of External Factors 2 Internal Environment: Strength and Weakness 3 Summary of Internal Factors 7 Analysis of Strategic Factor - Situation Analysis 8 Strategic Alternatives 22 Evaluation of Financial Situation 26 Conclusion 27 Reference 28 Appendix: Transcript of Interview Questions 29 Introduction Tourism plays an important role in Macau. Every year, tourism brings direct or indirect income to solidify the foundation of our government's revenue. A city no larger than a needle point on a world map contains highly active travel agencies catering inbound and the outbound tourists from the neighboring regions. In this project, we are to study a company in Macau applying the concepts and theories of Strategic Management. Macau Express Travel Limited is the chosen company due to its relatively new establishment in Macau. Serious competitions in Macau from the same industry, there is a lot to study and adapt to various challenges to maintain its stability in the industry. We will focus on the company's current situation emphasizing on their investment and profitability, current missions and objectives, an

  • Word count: 13290
  • Level: University Degree
  • Subject: Business and Administrative studies
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The Relationship between Food and Society

HIGHER EDUCATION RT2107 MODULE: Food and Society TUTOR: Elizabeth Baines February 2008 Assignment One Formal Report Siobhan Griffiths TABLE OF CONTENTS . Introduction 3 2. Relationship between Food and Society 4 2.1 History of Food 4 2.1.1 Pre Agricultural 4 2.1.2 Agricultural 5 2.1.3 Agro-Industrial 5 2.2 Geography of Food 6 2.2.1 Physical Geography 6 2.2.2 Human Geography 8 2.2.3 Medical Geography 8 2.2.4 Economic Geography 8 2.3 Multicultural Societies 9 2.3.1 Western Societies 9 2.3.1.1 Americans 9 2.3.1.2 British 10 2.3.1.3 Caribbean 10 2.3.2.4 Mediterranean 10 2.3.2 Eastern Societies 11 2.3.2.1 Polish 11 2.3.2.2 Chinese 11 2.3.2.3 Indian 12 2.4 Dietary Influences 12 2.4.1 Optional 12 2.4.2 Medical 13 3. The Developments 14 3.1 The Influences 14 3.1.1 The Vikings 14 3.1.2 The Greeks 14 3.1.3 The Romans 15 3.2 Trends and Issues 15 4. Conclusion 18 5. Appendices 19 Figure 1: 19 Figure 2: 19 Figure 3: 20 Figure 4: 20 Figure 5: 20 6. Bibliography 25 6.1 Books 25 6.2 Websites 25 6.3 Journals Error! Bookmark not defined. 6.4 Additional Reading 25 6.5 Other Sources 25 . Introduction This report will investigate the key factors that constantly establish the relationship between food and society defining the multi-cultural nature of food and drink today. This will be done through various mediums of research and notes including

  • Word count: 5987
  • Level: University Degree
  • Subject: Business and Administrative studies
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the notting hill carnival

Module: Arts and Events : Theory & Practice Code: LT2020N "The Notting Hill Carnival" Student : David Moradeyo ID: 04013923 Seminar Tutor: Maggie Gold The Notting Hill Carnival The aim of this case study is to use theoretical perspectives to analyse an arts or events activity that clearly integrates diverse concepts of the arts or events activities such as tradition, identity , authenticity ,invention ,boosterism and imperialism. The event selected here has the features of both an art and event activity, the Notting hill carnival can be described as an event and an art activity in the sense that it is an organised event that celebrates the arts of music , dance , costumes and heritage. The Notting hill carnival is the second largest arts festival in Europe and it is held in central London, with Ladbroke Grove being the centre of the carnival, dating back to 1966 the Notting hill carnival has become a huge multi cultural arts festival attracting over 2milllion people and also becoming a major tourist attraction in London. The Notting hill carnival originated from the arrival of Trinidadians in great Britain, they were inspired by the carnivals organised in Trinidad which motivated them to create something similar to what they experienced back home resulting to a small number of people carrying steel drums and costume parades in the streets of Ladbroke grove and

  • Word count: 2334
  • Level: University Degree
  • Subject: Business and Administrative studies
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The study of tourism may be approached from a variety of academic backgrounds or disciplines, each providing a valid basis for explanation and argument.

The study of tourism may be approached from a variety of academic backgrounds or disciplines, each providing a valid basis for explanation and argument. (Sharpley 1994:1) Compare and contrast two of these approaches and referring to specific types of tourists, analyse their contribution to our understanding of their characteristics and behaviours. This essay will look at two academic approaches and discuss there similarities and differences. The two approaches chosen for this assignment are the socio-cultural approach and the economic approach. While discussing these two approaches the assignment will refer to specific types of tourists and it will analyse the contribution the tourist makes to the understanding of their characteristics and behaviours. Firstly the assignment will look at the socio-cultural approach. Socio-cultural impacts of tourism include both positive and negative outcomes. Socio-cultural problems include: overcrowding, loss of traditional and crafts, distortion of local customs, alteration of religious practices, loss of languages and loss of authenticity. On the positive side, tourism can contribute to the revitalisation of neglected regions and customs, the rebirth of local arts and crafts, and greater understanding between different cultures. Many people consider that the negative socio-cultural impacts of tourism are far more harmful than harmful

  • Word count: 648
  • Level: University Degree
  • Subject: Business and Administrative studies
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In this piece of coursework I am now going to look into the different factors of key developments from the post-war growth in the travel industry.

E1 A clear explanation of the key post-war developments that have supported the growth of the industry, and a description of the key characteristics of the present industry In this piece of coursework I am now going to look into the different factors of key developments from the post-war growth in the travel industry. Socio-economic circumstances This is basically the term given to the combination of post-war social and economic factors that have effected the travel industry. The first factor I'm going to investigate in this section is the increase in car ownership, followed by the increase in leisure time and lastly the increase in disposable income. Increase in car ownership Car ownership has increased over the years as statistics show that most households now have access to one or more cars. Car ownership per family UK % 961 971 981 991 2000 2 cars 3 8 7 22 27 car 33 48 44 42 45 0 cars 64 44 39 36 28 Source 'The Wider World' Pg137, David Waugh, Publisher: Nelson As you can see from the statistics above, car ownership has increased over the past 40 years quite rapidly. Compared to the 3% in 1961, 27% of families now own 2 cars. This is an increase of 24%. However in the last 40 years the number of families having one or two cars has doubled from 36% to 72%. This has obviously affected the travel industry tremendously. Everything is

  • Word count: 2038
  • Level: University Degree
  • Subject: Business and Administrative studies
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