Chien luoc TCL

ÐAI HOC ÐÀ NA˜NG TRUONG ÐAI HOC KINH TÊ KHOA QUA?N TRI? KINH DOANH BÀI TAP NHÓM MÔN QUAN TRI CHIÊN LUOC ÑEÀ TAØI: Giáo viên huong dân : TS. Nguyê˜n Xuân Lãn Nhóm SVTH : Nhóm 05 lop 06 o Nguyên Ðuc Phúc 33k08 o Ðô Minh Tuân 34k08 o Bùi Thi Hang 34k02.2 o Hà Tân Tuân 34k02.2 MUC LUC I.GIOI THIEU VÊ TAP ÐOÀN TCL: 2 I.1. CÁC GIAI ÐOAN PHÁT TRIÊN: 3 I.2. THI TRUONG: 5 I.3. SAN PHÂM CÔNG TY: 6 II. VIÊN CANH VÀ SU MENH CUA TCL: 6 II.1. VIÊN CANH: 6 II.2. SU MENH: 8 III. MÔI TRUONG BÊN NGOÀI: 9 III.1. MÔI TRUONG VI MÔ: 9 III.1.1. Môi truong kinh tê 9 III.1.2. Môi truong nhân khâu hoc: 11 III.1.3. Môi truong van hóa xã hoi: 12 III.1.4. Môi truong công nghe: 13 III.1.5. Môi truong chính tri: 14 III.1.6. Môi truong toàn câu : 16 III.2. PHÂN TÍCH NGÀNH VÀ CANH TRANH: 18 III.2.1. Nam luc luong canh tranh: 18 III.3. Trang thái cua ngành : 23 III.4. Phân tích nhóm chiên luoc: 24 III.5. Các nhân tô then chôt dân dên thành công : 24 III.5.1. Tôc do cai tiên cao: 24 III.5.2. Quan tri rui ro trong kinh doanh: 25 III.5.3. Tuân thu các qui dinh: 26 III.5.4. Thiêt lap các xu huong moi: 27 IV. MÔI TRUONG BÊN TRONG: 27 IV.1. CÁC KHÔI CO BAN CUA LOI THÊ CANH TRANH: 27 IV.1.1. Hieu qua vuot troi 27 IV.1.2. Cai tiên vuot troi 28 IV.1.3. Ðáp

  • Word count: 21947
  • Level: University Degree
  • Subject: Media Studies
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Moral and ethical uses in Information Technology.

Table of Contents INTRODUCTION 3 WHAT IS SPAMMING 4 WHY SPAMMING IS BAD AND UNETHICAL? 5 CONCLUSION 8 REFERENCES 9 ARTICLE IN NEWSPAPER AND MAGAZINES 11 AOL TRIES TO SLAM SPAM 11 BIG FINE FOR SPAMMING AOL MEMBERS 12 SPAM SPAM SPAM SPAM SPAM BY FARHAD MANJOO 13 SPAM, OR JUST GLAD TO SEE ME? BY FARHAD MANJOO 13 WHEN TRAGEDY HITS, SO DOES SPAM BY LINDA FORMICHELLI 14 FIXING A HOLE WHERE SPAM COMES IN BY JEFFREY BENNER 14 WHO'S SPAMMING WHOM? 14 THE TEN COMMANDMENTS FOR COMPUTER ETHICS 20 Introduction There are many different sides to the discussion on moral and ethical uses in Information Technology. In many situations, the morality of a particular use of a Computer is up to the individual to decide and because of this reason, absolute laws about ethical and moral use of Information Technology is almost impossible to define. The introduction of Information Technology using computers in workplace has introduced many questions as well: The questions that may come up are as follows. Is someone's desire to download pornographic images from a newsgroup protected by freedom of speech and privacy laws? [1]. Should employers make sure the workplace is designed to minimize health risks for people who work with computers? [2]. Can a network provider be held liable for the content of the traffic on the net? Can employers prohibit employees from sending personal memos

  • Word count: 8219
  • Level: University Degree
  • Subject: Media Studies
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Cyber Ethics @ Computer Ethics

Introduction Cyber Ethics @ Computer Ethics Ethics is the field of study that is concerned with questions of value, that is, judgments about what human behavior is "good" or "bad". Ethical judgments are no different in the area of computing from those in any other area. Computers raise problems of privacy, ownership, theft, and power, to name but a few. Computer ethics can be grounded in one of four basic world-views: Idealism, Realism, Pragmatism, or Existentialism. Idealists believe that reality is basically ideas and that ethics therefore involves conforming to ideals. Realists believe that reality is basically nature and that ethics therefore involves acting according to what is natural. Pragmatists believe that reality is not fixed but is in process and that ethics therefore is practical (that is, concerned with what will produce socially-desired results). Existentialists believe reality is self-defined and that ethics therefore is individual (that is, concerned only with one's own conscience). Idealism and Realism can be considered ABSOLUTIST worldviews because they are based on something fixed (that is, ideas or nature, respectively). Pragmatism and Existentialism can be considered RELATIVIST worldviews because they are based or something relational (that is, society or the individual, respectively). Thus ethical judgments will vary, depending on the judge's

  • Word count: 6978
  • Level: University Degree
  • Subject: Media Studies
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Addressing the legal and ethical issues of electronic commerce.

Contents Introduction 3 Definition 4 Legal & Ethical Issues 4 Privacy 5 Website Self-Registration 5 Cookies 6 Protection 6 Self Regulation 6 Legislation 7 Intellectual Property 8 Copyright 8 Patents 8 Registered Trademarks 9 Domain Names 9 Free Speech 10 Protecting Children 10 Measures being taken in the UK 11 Controlling Spam 12 Methods of Control 13 Taxation 13 California Considers Online Sales Tax 13 What Sellers Have To Say 14 Watching from the Sidelines 14 Keeping Tech Businesses Going 15 Computer Crimes 16 Consumer and Seller Protection 18 Summary 20 Appendix A 21 TRUSTe's Consumer Privacy Protection Guidelines Appendix B 23 The rights of data subjects and data users Appendix C 24 Views of Internet Freedom Appendix D 25 Computer Security Institute 2002 Computer and Crime Survey Appendix E 26 Consumer Protection (Distance Selling) Regulations 2000 Bibliography 27 Introduction "Jane remembers her parents saying they spent a lot of time getting the kids off to school and then fighting their way into work through rush-hour traffic to sit at a desk in front of a big square box that would often 'crash'. Thank heavens life is so much easier now. Rush hours were eliminated

  • Word count: 6851
  • Level: University Degree
  • Subject: Media Studies
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ICT 3a Evaluation

3a EVALUATION Computer . Describe how you use the technology personally I use a computer personally when I want to type up my work. I also do my English homework on my computer and a lot other home works and course works. I research information for my course works and I also research information for anything else I need. I can find pictures and other items I want from the Internet for my work to brighten it up. When a teacher tells me to make a poster I sometimes make it on the computer to make it neat and eye catching. I don't need to colour the pictures with hand if I am making a poster at home I can just instead get pictures off the internet and paste them into Microsoft Paint and if they are black and white I can add a lot of colour to them. I burn music to my CDs if the music I want if it is on the computer and I also can put music on my MP3 player. I can use the calculator on the computer if I can't find my calculator at home and I can do my math homework. Microsoft Power Point allows me to make presentations for lessons that I need to make a presentation. I use a computer when I am bored and I can plays games on my computer because when I bought my computer it had already got a few games downloaded on. I can also download games or buy games from different places. I use Microsoft Excel when I need to make a grid with different working-outs. I use a computer when I

  • Word count: 6667
  • Level: University Degree
  • Subject: Media Studies
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Technology and Isolation.

Technology and Isolation Technology is all around us. No matter which direction you turn, you cannot escape the intrusion of technology into your life. From indoor plumbing to the Internet, technology has greatly enhanced and improved our day-to-day lives, yet all of these improvements have not come without cost. It can be argued that as technology continues to develop the risk of individual isolation continues to develop as well. Paul Virilio wrote, "Every technology produces, provokes, programs a specific accident... The invention of the boat was the invention of shipwrecks. The invention of the steam engine and the locomotive was the invention of derailments. The invention of the highways was the invention of three hundred cars colliding in five minutes. The invention of the airplane was the invention of the plane crash. I believe that from now on, if we wish to continue with technology (and I don't thing there will be a Neolithic regression), we must think about both the substance and the accident..."1 These few words sum up the very need to come to the realization that isolation is becoming an unintended risk as technology advances. In his book, "The Rise of The Creative Class", Richard Florida states; "In virtually every aspect of life, weak ties have replaced the stronger bonds that once gave structure to society . . .. Instead of communities defined by close

  • Word count: 5865
  • Level: University Degree
  • Subject: Media Studies
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Virtual Racism - A New Form of Hate Propaganda

Casey Grooms English 1312 Emmy Perez 9 December 2002 Virtual Racism: A New Form of Hate Propaganda Racism has been around for years and with racism comes a force of persuasion and influence. Manifestations of racism are exemplified through the relocation of American Indians, Japanese Internment Camps, and the enslavement and racist movements against blacks. Now with war or any political engagements or racist movements comes the art and warfare of propaganda. Propaganda is a selfish attempt to manipulate and persuade people in accepting ideas and beliefs in the interest of a person or group to take advantage of society. Propaganda is used to persuade and influence people's minds and beliefs resulting in either to convince them or to advance a step further by taking a call to action. This destructive form of hate propaganda that corrupts, deceives, and influences judgments comes in a variety of forms. According to Montgomery Police Headquarters, hate propaganda manifests itself in many different forms such as the following: > A derogatory pamphlet, flyer or leaflet distributed door to door. > Racial graffiti defacing walls, buildings, sidewalks, etc. > Recorded telephone messages expressing hatred against an identifiable group. (2) These examples are correct in some simple aspects, but wrong in today's society. The forms of propaganda like flyers and

  • Word count: 5502
  • Level: University Degree
  • Subject: Media Studies
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History of the Internet.

Internet Introduction Developed in North America, the Internet has rapidly spread around the world in the past decade. A high percentage of the content on the Internet still resides inside the USA, as much as 80 percent by some estimates (Liebowitz, 1998). Access to this content for international users suffers from the characteristics of the long Network path between these users and the remote server. Lack of capacity and long delays effectively render Network delivery of media-rich information and advanced digital libraries impracticable for many countries. Thus, while Internet connectivity to virtually every country on the globe has brought the promise of an information-rich world for all, that reality often falls short in the face of limited and unpredictable access to network information resources. This article seeks to inform the information professional on dramatic enhancements to current Internet services that are being enabled by technology trends and new methods of Network engineering. While a user's local environment (computer, access lines, etc.) ultimately shapes the range of applications available to them, the trends we discuss address improvements in the fundamental service of improving the speed and availability of information for users spread across the global Internet. Such dramatic improvements in the quality of access and the range of data sets available

  • Word count: 5299
  • Level: University Degree
  • Subject: Media Studies
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Privacey and freedom on the internet.

Privacey You may be a stranger to the Internet, the main artery on the so-called information superhighway. You may not even know what the Internet really is or how it works. You may not even own or use a computer. But even if you don't know a modem from a mouse, the Internet knows you. Probably better than you care to be known. If you have ever applied for a driver's license, worked for the government, gone to college, married, purchased insurance, paid taxes or even just seen a doctor, the Internet system of computer networks, often referred to as "cyberspace," probably contains information about you - detailed information which you probably assumed was cloaked with some sort of privacy or limited in distribution to those for whom you volunteered the information. Guess again. More likely than not, transactions involving you have found their way without your knowledge or consent to one or more of the thousands of computer networks linked through the omnipresent Internet. The Internet may contain the most personal of records, such as those maintained by physicians and hospitals. Easy access to that data through computers is supposed to be good for the patient, by furnishing rapid availability in the event of an emergency far from home, quick test results, speedier diagnosis and treatment, and lower medical costs due to rapid exposure of fraudulent insurance claims and

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  • Level: University Degree
  • Subject: Media Studies
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This paper intends to provide a framework for thinking, debate and action on the role of public sector and the R&D process of innovation.

Contents: . Introduction......................................................................................3 2. The Linear Model........................................................................................................5 2.1 Historical Background........................................................................7 3. Public Research and Industrial Innovation...................................................9 4. Exogenous VS Endogenous Scientific Knowledge........................................10 5. The role of the public sector...................................................................12 6. Conclusions......................................................................................14 References..........................................................................................15 INTRODUCTION: From time to time, major innovations develop, often driven by the emergence of new technologies, which transform sectors, giving rise to new workforce structures, new types of organization, new relationships between organizations and step-change in overall performance. Technological Innovation has been recognized as a major factor for economic progress. Adam Smith proved that the Division of Labour results to the process of innovation and inventions are the products of the dexterity of the employees. "Philosophers or men of

  • Word count: 4829
  • Level: University Degree
  • Subject: Media Studies
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