What is the act of creation?

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What is the act of creation?

Creation plays an important role in our world, without creation human life will be dull and bored, creation brighten the world and made our life to be more excited. This essay is to explain what is the act of creation. In order to examine the topic, it will first mention the meaning of creation where it makes impossible possible. Secondly, illustrate how creation link to paradox as well as showing how paradox is essential to creation. Thirdly, introduce Marshall McLuhan, the key founders of Communications then comes to the most vital part of the essay which examine how McLuhan’s most famous claims represent himself to a creative person. His creative claims includes “the medium is the message”, “hot and cold media”, “global village” and “book is no longer king”. Through the essay, examples will be given to prove that McLuhan is definitely a creative foreseeable person as well as understanding his act of creation. Lastly, analysis McLuhan’s personality with Balkin’s (1990) guideline for a creative person.

Creation is meaningful to our everyday life, in a simple way, creation means to invent something which is not existed in the world before. Balkin (1990) stated that “creative people do things, they make, they assemble, the put together, they make connections where connections were not previously apparent”. Therefore, creation is the human act of creating, to make the existence of things by someone which is completely new and no one has ever seen and heard about it before. Indeed, creation is also a complex term to define since it can be related to any aspect in the world such as religion, philosophy, science, arts, media, architecture and more. It is very interesting to examine the act of creation because it is making something out of nothing (Murphy 2007). Murphy also argued that creation is ambiguity and paradox while there is a first of everything came from nowhere which is impossible on theory but possible in practice, for instance, the first song, novel, speech and more. Koestler (1964: 47) stated that curiosity is very important in the act of creation, if a person is not curious about anything, that person is definitely not a creative person. It is because creations are new and no on has ever seen before, creations are always seen as impossible and paradox. For instance, humans do not have wings and we can not fly in the sky, however, the invention of airplane allows humans to fly which made impossible possible. This is also connected to McLuhan’s idea of “extensions” (Mcluhan 1963) which will be discussed later.

Apart from curiosity, paradox is essential in the act of creation. Paradox is a “fairly frequent figure of speech in which an initial contradiction resolves itself into a consistent proposition at some higher level” (Norrick 1989). In relation to creation, it is to make the impossible possible, this is paradox, because how can people make impossible possible. Murphy (2007) stated that human creation requires imagination and the primary medium of the imagination is paradox creation. Therefore, it is something that contradicts itself, because of imagination, people can make things happen and this is the idea of paradox and it is essential to creation. Creation is considered to be paradox because some of the inventions begin with “repetition” and “reiteration” (Murphy 2007) which contradicts with “creation is completely new” and “come from no where”. For instance, the latest model of the Airbus A380 is considered to be a new creation because it contains a lot of new features which are never seen in an aircraft. However, it is also considered to be a “repetition” of creation because it is an improvement from the previous model. Marshall Mcluhan, one of the key founders of the discipline of Communications, is a very good example to examine what is the act of creation with his claims and personality.

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Marshall Mcluhan is a Canadian born in 1911, he is one of the key founders of Communications as well as a satirist, joker, master of paradox and technological determinist theorist (Kappelman 2002). His time of leadership as theorist was at the peak in the 1960’s and 1970’s. From his twelve books and more than six- hundreds of articles (John 1989), the most famous works are the Understanding Media and The Medium is the Message in 1964 which stated his thoughts and idea’s on the media also looking into the future and what it meant to the world. For instance, the ...

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