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Mission statements - I am focusing on two types of companies; they are Sainsbury's and Mirfield Free Grammar.

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Introduction

Introduction A mission statement is basically a sentence saying what the company has to do. An aim is what every business need because they create a focus for the business to work towards, improvements and achievements. Objectives are important because they are more specific and help the business to achieve its aims. SMART targets are very important too because they mean: Specific, Measurable, Agreed, Realistic, and Timed. All businesses should have SMART targets because then they would know what exactly they are going for. Aims & Objectives I am focusing on two types of companies; they are Sainsbury's and Mirfield Free Grammar. The mission statement for Sainsbury's is to be the consumer's first choice for food, delivering products of outstanding quality and great service at a competitive cost through working 'faster, simpler and together'. The main aims and objectives of Sainsbury's are that they need to survive, this is the most important one because if they can't survive they wouldn't be getting any profit. The objective of this would be to get about 500 customers a day. Another aim for Sainsbury's is to make profit, because then you can improve the business and you'll have money to spend. The objective of this is to get about �10,000 a month. Another aim for Sainsbury is that they should maximize sales because then they would get more profit. ...read more.

Middle

There are lots of aims for Sainsbury like to provide a charitable service and to expand the service to the community. The core business activity for Sainsbury is to sell food and groceries because these make the most profit for Sainsbury. The range of activities that Sainsbury carries out are to sell baby food, books, flowers, cds, toys, mobile phones, medicine, food, drinks, fruits, vegetables, cakes, chocolate, wine, gifts, electronics and a lot more. They also have their own bank as well. The main customers of Sainsbury's are basically the public and their main competitors are Tesco, Asda, Morrisons etc... The business activity of Sainsbury have changed a lot nowadays for example, they sell more products like CDs, gel, games, more electronic things etc... they never used to sell these in the past. Now customers can even order their shopping over the Internet so it is a lot easier and they don't have to go there themselves. Sainsbury is in the Tertiary Sector because it only sells products and they rely on quite a lot on the primary and secondary sectors because they buy most of their products from them (natural resources) like, farmers and fishermen's for their meat supplies, a fruit grower for their fruits and vegetables etc... Sainsbury gives out lots of offers like buy 1 get 1 free, 3 for the price of 2 etc... ...read more.

Conclusion

a quality service * To expand in the future * To beat the competition I think the Sainsbury in Huddersfield Town is quite good where it is now but I think it could be moved to a better place, this is because there isn't enough parking places and not enough room but if they moved to a more space area they would have a lot more space so more customers can park their cars which means there would be more profit. This would help them meet their aims and objectives more effectively. I think Mirfield Free Grammar has absolutely got no problems at all where it stands now because there are lots of local people near by, there are fields, room, perfect surroundings etc... so there is no need for them to move to a better place. But there is one problem, there is a very busy road separating the school from the red-gra, this is a big problem because the cars on the road are very fast and it could be dangerous for the pupils to cross it especially when there is a group of them. Apart from that, there's nothing bad about where MFG is placed at the meantime. In the Kirklees Industry, 0.7% of the people work in the primary production whereas 27% of the people work in the secondary sector and about 70% of the people work in tertiary sectors. More and more people are working in the Tertiary sectors than the rest. ...read more.

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