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Comparing two articles based on the same story, from different newspapers ie. Tabloid and broadsheet

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'Comparing two articles based on the same story, from different newspapers ie. Tabloid and broadsheet In this essay I will be comparing two newspaper articles based on the same story. One is from a tabloid, 'The Daily Mirror', and the other from a broadsheet, 'The Daily Telegraph'. I will be comparing and contrasting the use of language, structure, technique and opinions within the articles. Tabloids and broadsheets are very different in their approach to these points I will be comparing, as the main objective of each newspaper is to appeal to specific target groups. The target groups of tabloids and broadsheets differ therefore the qualities of each newspaper differ to suit the interests of specific people. The notion of a target group will be a recurring theme throughout this essay as all aspects of a newspaper article relate back to this issue. There are three sections within a target group: age, gender and social grouping. Social groupings are generally sub-lined into categories A, B, C1, C2, D and E. Category A is usually made up of people with jobs such as lawyers, doctors and accountants, B: people with jobs such as teachers, nurses and policemen, C1: includes clerical workers and people in other skilled jobs, C2: includes plumbers and mechanics, D: includes lorry drivers and postal workers and E: includes unemployed people and casual workers. ...read more.


When 100% of readers may read the headline, only 70% might read to the end of the first paragraph and only 50% to the end of the third. This is why the headline or the introduction is usually the most difficult part of an article to write. Both articles, from 'The Daily Mirror' and the other from 'The Daily Telegraph' are structured with pyramid writing. This does not really back up the point that 'The Daily Telegraph' is a broadsheet and 'The Daily Mirror' is a tabloid because generally all articles, whether broadsheet or tabloid in style, are written in pyramid writing. However, the size of a paragraph or the number of syllables within a paragraph can determine what style an article is written in. the article from 'The Daily Telegraph' has quite long paragraphs, even though they are usually only one or two sentences long. The number of words per paragraph is around 35, showing that the article goes into more depth and detail. This reflects on the target group the newspaper is aimed at, age group: 36-55 because older people would want more information given about the story, social group: A-C1 because they would possibly want more information because of the types of jobs they have, also people within this social grouping may not be as distracted, therefore paragraphs can be longer as their attention can be held for longer with larger sections of writing. ...read more.


It uses the conjunctions "at", "after" and "with" to join three clauses together, giving a detailed and formal feeling to the article. "President George W Bush" The fact that his formal title is given to him, backs up that it is written in a broadsheet style. Generally, in tabloid style newspapers, the use of language can be quite informal and often 'chatty'. However, in the article from 'The Daily Mirror' the use of language is surprisingly formal. Although this particular newspapers approach to this story could be seen as 'tasteless' due to puns used, the actual content of the writing is almost, if not, broadsheet style. the language use in 'The Daily Telegraph' is very formal, which targets its audience very effectively. Emotive language is often used to capture attention by purposely creating a certain image or feeling and to influence how the reader perceives something. In both the article from 'The Daily Telegraph' and from 'The Daily Mirror' the word "War" is used in the headline. This is firstly tell the reader what the story is about but also is used because it is a very powerful word, literally and metaphorically. In a sense articles of broadsheet style and of tabloid style have many similarities. They all have the same objective of writing to suit what the audience want out of ...read more.

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