The Ratings War

The ratings are the number of viewers that a programme attracts. You can find information about the ratings from various sources, for example ‘The Broadcast’, a newspaper all about the media, containing the ratings. BARB official website also gives the ratings and details about them. There are also unofficial figures, which the company releases as ‘leaked information’

BARB is the Broadcasters Audience Research Board LTD. BARB is a measurement service providing television audience data on a minute-by-minute basis for channels received within the UK. These data are available for reporting nationally as well as at an ITV and BBC regional level. BARB represents more than 24 million houses.

Join now!

A schedule, sometimes called ‘listings’, tells you what programmes go on television and when. The person that does this is called a scheduler. You can find a television schedule in a television guide, for example ‘What’s On’ and ‘Radio Times’. The television guide gives reviews of the programmes and interviews with different actors and actresses. A television schedule is also found in newspapers, but there is less detail. There are few reviews of programmes and there are no interviews.

BBC 1 and BBC 2 are both PSB’s, which are Public Service Broadcasters. They provide a mixed ...

This is a preview of the whole essay