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McDonalidization. While eating out is becoming the easiest alternative to a sit down dinner at home, its prominence on efficiency and convenience over quality is harmful to us as human beings. It is too easy to place the blame on the companies when the on

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Lauren Klibingat AP English Literature Period 1 04/05/2006 "McDonaldization" You have been working all day long, answering telephone calls and filing papers. Its lunch time and you've only got thirty minutes to eat. No problem; there's a McDonald's only five minutes away. You could go there-its hot, fast, and it's convenient. Apparently, they also have healthy foods like chicken, fish and well cooked burgers on their menu that always have "backlit color photographs." Over millions of people are served at fast food restaurants every day in America, and why not? They are strategically located throughout nearly every American city, and are eternally searching for ways to speed up our daily routines. McDonalds and other fast food industries have all led to the downfall of American life. ...read more.


Most of the people you see working at fast food restaurants are newly immigrants or adolescents, whom often don't have many career options and will put up with the minimum wage pay and hours without complaining. Besides the workers, people's lives have become busier and busier, leaving little time to sit for a meal. I mean honestly, it seems that the average family is spending more time going out to fast food restaurants than eating at home. If you haven't noticed already, the fast food business has taken advantage of this fact, creating an easy solution for many Americans: cheap food, numerous locations, and quick service. While eating out is becoming the easiest alternative to a sit down dinner at home, its prominence on efficiency and convenience over quality is harmful to us as human beings. ...read more.


However, his book is not merely an appraisal of the fast food industry but is even more a consideration of how the fast food industry has shaped and defined American society in America and for other nations as America exports its fast food culture to others. He connects the social order of a society to the kind of food it eats and the way it eats that food, with American society very much defined by the fast food culture that has developed. Schlosser tends to represent the concept stressing the importance of interdependence among all behavior patterns and institutions within a social system, as can be seen from how he connects fast food to other social governments and institutions. "This is a book about fast food, the values it embodies, and the world it has made...I am interested in it both as a commodity and as a metaphor" ...read more.

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