Price descrimination and monopolistic competition

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Monopolistic competition:

History:

Developed by the American economist Edward Chamberlin (1899-1967).

 Explanation:

A monopolistic competitive market is open with many competing firms where each firm has a little bit of market power -> firms have some ability to set their own prices since products differ slightly from each other.

Characteristics of a monopolistic competition:

-The industry is made up of a fairly large number of firms.

-Consists of small firms, where each one has a small share of the market.

-Each firm’s product can be told apart from the other firms product by the customers: e.g.: Different brand name, colour, package, design, service, (main difference from a Perfect competition).

-examples: Mechanics, plumbers, jewellers, hair dressers, restaurants...

- Different market structure from a perfect competition:  Consumers often become loyal towards a certain good or service: This leads to an elastic demand, since consumers would not stop purchasing the goods/service if the price rises/sinks.

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-There is a freedom of exit or entry into the competition.

Short run:

-there is the possibility of making abnormally high profits the short run period, or abnormally low profits. If the profits are low, firms often  leave during the short run period.

Long run:

-If firms make abnormally high profits during the short run, other firms will join the industry since there is free entry or exit to the market. This will result in higher competition and already existing firms losing their customers.

-If firms make losses in the short run period, they will often leave the industry. ...

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