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Introduction to Tesco.

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Introduction

Case Study: Introduction to Tesco The name of the company that I am going to be studying is called Tesco. It has its headquarters in Chesunt, but has many stores around the country. These stores are in many cities including Manchester, Birmingham, and London. It has many types of stores and includes Tesco Extra (24 hour), Tesco Metro (located in town centres) and Tesco Express (attached to garages). It sells many things including food and non-food items. These items include: toys, food, drinks, toiletry, CDs, videos, DVDs, books, cosmetics, medicine, tobacco, alcohol, fruits, vegetables, electrical goods, clothes, organic food. In Newport there are stores based at Spytty and Maesglas. The type of ownership that my company has is public limited company. This means it is a large company with many employees. It has shares on the stock exchange and anyone over 18 can invest in a share. This will make anyone who has bought the share a part owner of the joint stock company. As Tesco is a joint stock company the shareholders want a good return on their capital and to receive a dividend each year. If the company went bankrupt then the owners would have to pay off all of their debts, this would even mean selling their houses and cars. The main objective of a business is to make a profit. If a business did not make a profit, it could not survive for long as it would be spending more than it received. ...read more.

Middle

They have also added food courts for in-store and take away dinners. They attract customers who are at work during the day and prefer do their shopping at night. Business Strategy There are four parts to the Tesco Strategy 1. Core UK business Tesco continue to increase market share through our policy of getting cheaper, offering better value and providing more choice and convenience for our customers. 2. Non-food business Tesco currently has over a 4% market share of a market worth �75bn in the UK, where our goal is to be as strong in non-food as in food. Our non-food offer now encompasses electrical, home entertainment, clothing, homeshop, cookshop and even white goods and furniture in our largest stores. 3. Retailing services As customers' shopping habits change we change and respond by providing new products and services. Our e-commerce business has grown rapidly. We are the world's largest grocery retailers. Both tesco.com and Tesco Personal Finance demonstrate the ability to extend the Tesco brand. Tesco Personal Finance continues to grow and develop excellent products offering value and choice 4. International Tesco has been successful in opening up new growth markets in Central Europe and Asia. The proportion of total Group space outside of the UK was 47% at the half year. We now operate in Hungary, Poland, Czech Republic, Slovak Republic, Thailand, South Korea, Taiwan and the Republic of Ireland. ...read more.

Conclusion

Tesco Petrol Tesco is one of Britain's largest independent retailers, with over 340 petrol stations, including Express sites and sells one in every 8 gallons (12.5%) of petrol sold in the UK. Within the next 2 years Tesco/Esso will complete its role out of more than 150 Tesco Express stores. Tesco was the first petrol retailer to introduce low benzene unleaded petrol in line with the Royal Commission on environmental pollution. Tesco Personal Finance Tesco Personal Finance (TPF) was launched in July 1997 and is a joint venture with Royal Bank of Scotland. Products include Clubcard Plus, a grocery budgeting account. A Tesco Visa Card was launched in July 1997, Tesco Instant Access Savings Account in September 1997, Home Insurance in April 1998, Loans in May 1998, Pensions in June 1998, Travel Insurance in July 1998, ISAs in April 1999, Pet Insurance in October 1999 and mortgages in June 2000. The joint venture has over 1 million-customer credit cards and 3m customer accounts. Tesco Personal Finance delivered a profit of �34m of which the Tesco share was �17m in the first half of 2002/03. Tesco.com Tesco is the largest grocery homeshopping business in the world. Annualised sales are �300m and we now cover 95% of the UK population. We already have homeshopping in the Republic of Ireland and South Korea. In June 2001 Tesco took its grocery homeshopping model to the USA through a partnership with Safeway Inc, this has now been rolled out to over 20 stores. Tesco.com also offers online shopping for electrical, books, home entertainment and wine delivered direct to your door. ...read more.

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