• Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

Restaurant Business Proposal. Our company is only focused on producing appetizing, heated chicken burgers quickly and efficiently.

Extracts from this document...

Introduction

BUSINESS PROPOSAL Grade 8 Mall Business Owners: Adrian Balaganesh, Jason Gill, Brendon Samlal Business Name: "The Burger Joint" Slogan: "It's the one stop, burger shop!" Description: Our company is only focused on producing appetizing, heated chicken burgers quickly and efficiently. The delicious burgers that we are making will contain a single, flavourful cheddar cheese slice, a tender chicken meat patty, shredded lettuce, special mayonnaise, all topped with toasted buns. This product will be sold at the amazingly low price of CA$2.50, while 50 of these burgers will be produced. We plan to make our burger similar to the McChicken made by McDonald's (tm) because this burger was found to be part of the top 5 sellers in a poll held by McDonald's in 2010, but our burger will have slight variations. We have chosen the price of CA$2.50 because the original McChicken sandwich retails at CA$3.79 and because our burger is so similar to it, we decided to make our price a little less than that of the McChicken. ...read more.

Middle

To market our product, we will both be making posters and verbally advertising our products. We chose to use posters because from our own personal experiences, we feel that a professionally made poster attracts several customers; we will be spending a total of $5 on advertising. We will also be verbally advertising our business by telling students that we know in Grades 6 & 7 to buy our product and also advertise for us. This form of advertisement is productive and also free of cost! We are planning to produce exactly 50 chicken burgers for the Grade 8 Mall. We have decided to make only 50 burgers because there are around 700 Grade 6s and 7s and we are only trying to meet 7% of the entire population of buyers. There are going to be more than 50 businesses equally divided between 700 kids, each business should attract at least 7% of the buyers, and that is a best case scenario. ...read more.

Conclusion

If it does not work out, we will resume the original price of $2.50. Our consumers are going to be the teachers, and the Grade 6s and 7s. The consumers usually want something that is delicious and is served quickly, and lots of people love burgers! We only have to supply the ingredients to make a burger along with the grill to warm up the meat patties and we demand $2.50, whereas it only cost about $1 to produce a burger. Yes, we will be making at least double the amount spent, so we will be profiting about $60, which is a good profit. We thought up of our company name, "The Burger Joint," by simply wondering where people sell burgers at and we automatically thought up of a burger joint, so we entitled our company a simple yet catchy name. We got our slogan by pondering the focus of our business, which is providing warm burgers quickly, so we thought of saying our business, is the "One stop, burger shop." ...read more.

The above preview is unformatted text

This student written piece of work is one of many that can be found in our AS and A Level Marketing & Research section.

Found what you're looking for?

  • Start learning 29% faster today
  • 150,000+ documents available
  • Just £6.99 a month

Not the one? Search for your essay title...
  • Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

See related essaysSee related essays

Related AS and A Level Marketing & Research essays

  1. Business plan - The business that I am planning to open up is a ...

    30 people that I have asked, 28 of them said that they feel comfortable with the place everytime they visit restaurants. This can help me to develop a relaxing and comfortable environment that will suite my customers. This graph shows that 18 out of 30 that I have asked said

  2. BTEC BUSINESS UNIT 2

    * Customer Service - provides information advice and after-sales service, and deal with customer's complaints. Staff need to know about consumer laws which are designed to protect customers' rights. * Research and Development - concerned with technological and scientific developments that can improve the product in the future.

  1. business planning unit 8

    Once the product is launched it's likely to gain a good percentage of market share as the customers will receive the product they require. Such a success will allow Galaxo to be able to meet its aims and objectives,

  2. Business Studies Company Profile

    An example of this is a manager of a fast food restaurant needing to assess whether it is feasible for employees, if they work efficiently, to server single-order customers within a minute of the order being placed. R-Relevant - the objective should help the business achieve its overall aim.

  1. Opening a sandwich shop in huddersfield

    It saves me the job of trying to understand 50 peoples different hand writing. This will help me analyse and tally up the data faster and be more efficient. I need to stand near a sandwich shop so that I can interview people who come out of the sandwich shop.

  2. Research project - market research for an elcetronic system to help restaurant waiters.

    As in many cases you don't always get the attention and you have to wait till the waiter sees you or you have to get up from your table and look for one. Well with AZ technologies this no longer is a issue.

  1. I am going to be writing about the concepts of marketing distinctiveness of the ...

    The idea was basically to keep customers away from other caf´┐Żs to get their coffee and bring them in McDonalds a free coffee could have its advantages which many were that the brand would look good than others. Customers could tell their friends and they might have never been

  2. Unit 2 Investigating business

    Source (www.thetimes100.co.uk) An aim is also where the business would like to go or wants to go in the future. It is a statement of purpose, like what we are here to do, for example we would like and want to grow the business in to the local area after 6 mouths.

  • Over 160,000 pieces
    of student written work
  • Annotated by
    experienced teachers
  • Ideas and feedback to
    improve your own work