Multi media -Tesco plc uses multi-media that explains and shows what they do in their organisation such as corporate, careers/people, results, talking shop, downloads and Tesco and society. This is indicates that Tesco plc is using the media to show aspects of their organisation to show external groups for example every year there is results of Tesco plc’s Interim Result and Preliminary Results.
We based- the web based information is used by Tesco plc is that they have verity of different was to that provide information about their organisation such as videos, blogs, news, etc. their web based information give a more understanding about their organisation by creating clear indication what their website is.
The purpose of business information
The business information need of this to provide more information of what the organisation is about and what they are going to do in the future. This is can be set out in many ways for example written information, Verbal information, Multimedia information and Web-based information. These groups of providing information can be used to explain their organisation is about such as Tesco plc.
The purpose of business information is can be informing future development to their organisation for example Tesco plc uses the media to communicate to other people about development such as introducing the new “Tesco bank box insurance” that tracks driving behaviour to encourage responsible driving and help a better chance to get a cheaper insurance for people.
The purpose of verbal information at my chosen organisation
Information shared verbally is shared in Tesco plc by creating meeting with their colleagues this is because they talk about updates about things and what needs to be done in the organisation. The reason why Tesco plc will use verbal information is to get the message across other employees quicker and it’s more efficient. For example communicating sales promotion will need to planned SMART and every employee need to know what to do in communicating sales promotion in their organisation.
The purpose of written information at Tesco plc
The purpose of written information at Tesco plc would be used to keep data or to promote their organisation to consumers. The purpose for written information is to keep information or provide information for their consumers or employees, this is a good way to help get a message across to big numbers of people or to keep data for the organisation. For example if Tesco plc were inviting support for activities from other people or if Tesco plc were to set out a vacancy written information will be essential to give information for people, such job description needs to have clear information of what the job is about or if inviting people to an activity poster, leaflets with information about the actives.
The source of written information at Tesco plc
The Tesco plc annual report is an internal source of information of how every that Tesco plc progressed in the year; the written information would be used to write a report of their progress every year to keep data and what changes they need to do improve their organisation. For example the differences of their Statement of Directors’ responsibilities in 2012:
2012 annual report
This internal source of written information of the Statement of Directors’ responsibilities in 2012 in annual report explain what the directors were responsible in 2012 for example they were “responsible for keeping accounting records which disclose with reasonable accuracy” this shows the internal information provides information to what their target was and how they have achieved it.
The purpose of onscreen information at tesco plc
The purpose of onscreen information is that it provides information onscreen such as the television, computer, DVD, etc. for consumers to be notified about any sales in Tesco which is advertised which is advertised on the television to announce special deals. For example the picture of the advert that is offering 3 for £10 for salmon.
This is the reason why Tesco plc will use onscreen to give information about things that Tesco plc is providing in their organisation for consumers to purchase, this means it is an easier to communicate with consumers to know more information what Tesco plc is providing.
The source of onscreen information in Tesco plc
The onscreen information is used is an annual report of Tesco plc, this internal onscreen information can be looked at on the computer. This information providing all their progress in the year for example the reports give information about their strategic review, performance review, financial statement and governance. This
The purpose of multi- media information at Tesco plc
The multi-media
by
serhad123456hotmailcom (student)
