• Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

Essay in favour of advertising.

Extracts from this document...

Introduction

Essay in favour of advertising Plan * Creates jobs * Creates/raises awareness (fireworks, smoking, racial issues, nursing shortage) * Charity, awareness, much needed funds * Lower cost of newspapers and magazines * Customers know where best value is * Shops/businesses get more customers (reverse of above) * Sponsors- event e.g. 'flora London marathon' I am in favour of advertising for many reasons. It can save lives. Televisions and magazines often carry 'Smoking Kills' advertisements to dissuade people from smoking and making people aware that it can, and does, kill. It can raise awareness of the shortage of staff in the NHS and teaching. People who have once nursed or taught will most likely have done it to help others and give others a better chance in life. This is a very selfless reason, this is often a principle. These adverts can make people think they have gone against this principle or may have taken time out to have a family, but advertising persuades them to go back to that profession, and going back to being selfless. ...read more.

Middle

Advertising can lower the cost of newspapers, magazines and free websites. Companies pay newspapers and magazines to carry their advertisements of their businesses. This money can cover some costs in the newspaper so that the newspaper can be sold for less to the customer. Often, when you visit free websites, you are convinced to click on advertisements so that the webpage stays free. If nobody does then the website can close down, because, by clicking on the advert sometimes the owner of the website can get a small amount of money, this often goes towards keeping the website open. To argue against the point that it keeps magazines and newspapers cheaper, many people would rather pay more money than come across advertisements every few pages. This can get annoying and very repetitive, with many companies promoting their products and services more than once in each magazine or in more than one magazine. ...read more.

Conclusion

This could be a problem to our society, but I feel the messages against the usage of such dangerous products in advertisements, weigh out the counter argument of promotion of harmful substances. If there was no advertising many people would not know the dangers of smoking, fireworks, cot death, and many other dangers to society. People would not be as aware of racial discrimination, third world poverty, cancer, disabilities and other world issues. This is where discrimination starts. Ignorance is the biggest cause of discrimination. People would also not hear about these issues and many others, and therefore would not know that donations are required for the charities that care for the people who these charities are there to help. Without advertisement, people in the third world would have little aid, which may lead to more problems, and more deaths would be inevitable. Many people would be unemployed. This is why I am in favour of advertising. ...read more.

The above preview is unformatted text

This student written piece of work is one of many that can be found in our AS and A Level Advertisements section.

Found what you're looking for?

  • Start learning 29% faster today
  • 150,000+ documents available
  • Just £6.99 a month

Not the one? Search for your essay title...
  • Join over 1.2 million students every month
  • Accelerate your learning by 29%
  • Unlimited access from just £6.99 per month

See related essaysSee related essays

Related AS and A Level Advertisements essays

  1. The History of AdvertisingTypes and Functions of AdvertisingAdvertising in mass media.Advertising agencyDomestic advertising

    Television announcements include images, sounds, movements, color and consequently render on audience much greater influence, than announcements in other mass media. Advertising on TV becomes more and more interesting, informative and at the same time complex and expensive in manufacture, especially if it is based on computer's schedule.

  2. Create ing your own business - create a full plan on a business of ...

    a water proof match must not let water in. I have considered both the laws that will effect my promotion and advertising and I realize it is immanent to stay out of trouble with the law. To avoid breaking the trade descriptions act I will make sure that in my

  1. Puffery in Advertising

    Puffery is one benign means advertisers use to grab that attention (Boudreaux, 1995, "Puffery" in Advertising, http://www.mises.org/freemarket_detail.asp?control=228&sortorder=articledate [Accessed on 2 October, 2005]). In this paper, the main ethical issue is whether does puffery in advertising ethical? The author is going to use five ethical theories to analyse puffery in advertising.

  2. Zeneca's DTC Advertising of Nolvadex

    more but increase the risk of other diseases in healthy women like endometrial cancer and other minor side effects like blood clots in the legs and lungs, hot flashes flushing, irregular menstrual periods, dizziness, headaches, fatigue, loss of appetite, vomiting and irritation of skin around the vagina.

  1. Charity Advertisements-Christian Aid & Christian Children's Fund

    They normally show us the poor people and how sad they are living in these unhygienic places. They try to show us the poorest place in the world so we feel sorry for them and give a donation. On the radio we hear such advertising campaigns from the RSPCA and Oxfam.

  2. The Hoboken Happenings television show and its accompanying Internet web site.

    ENVIRONMENTAL ANALYSIS A. Macroenviromental factors Our business faces several risks to its viability and success. They are: * Business risk. Our reliance on local business very high. There is a risk that the potential business partners will not support the idea of the television show for various reasons, including

  1. Reviewing the homepage of Prestons website, www.Prestons.co.uk

    in the RedMammoth column in uppercase lettering, size 14 it says LINK TO WEBSITE. Next to each note there is a symbol to show what each note represents i.e. next to where it says LINK TO WEBSITE there is the following symbol, Prestons website consists of both images and text.

  2. agency essay for email

    MKH uses two processes when putting together a campaign: * The creative process, in which the words and pictures which will go to make up the campaign are developed * The media process decides which media 'vehicles', which will 'carry' the advertising message to the consumer are selected.

  • Over 160,000 pieces
    of student written work
  • Annotated by
    experienced teachers
  • Ideas and feedback to
    improve your own work