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In Britain there are five terrestrial Channels, which include BBC 1 and 2, Independent Television ITV, Channel 4 and Channel 5.

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Introduction

Media Coursework Essay 3 Tony Hesketh The relevant industry for my crime drama is obviously television. In Britain there are five terrestrial Channels, which include BBC 1 and 2, Independent Television ITV, Channel 4 and Channel 5. Each of these is an example of an institution in the television industry with their own ethos, programme schedules and style. The television industry began with BBCTV which launched in 1936 to a minority audience and was part of the BBC's then media monopoly. BBC television was then and still is a Public Service Broadcaster (PSB), the ethos of the BBC is to inform, educate and entertain. It is funded through a license fee which is basically a broadcast receiving tax which allows its programme scheduling to remain free from commercial interests and ensures that they can be run instead, it is claimed to serve the public interests. This was their policy then and is their policy now, however it is argued isolating themselves from commercial pressures and isolated them from their now "entertainment spoiled" audience and the more 'consumer' and culturally diverse Britain today. ...read more.

Middle

The terrestrial channel that I believe is the ideal institution for our crime drama is Channel 4 as it is more likely to consider a project like ours as it is more risky. Channel 4 was launched in 1982 and its aim is to provide high quality innovative programming that is experimental, creative and appeals to the tastes and interests of a culturally diverse society. This risk taking yet dynamic approach to broadcasting is very appealing to watch for the channels youth audience which ties in to our key audience and the audience I am part of. The majority of its programming comes from independent production companies it is likely that a crime drama of a bitterly realistic and graphic nature such as ours would be approached by this risk taking institution. Channel 4's ethos is to "Do it first, be controversial, provocative, thought provoking and to inspire change", this also adds to the appeal of the channel when compared to others its commitment to push the envelope would intrigue potential audiences to watch. ...read more.

Conclusion

They're getting brave at pushing edges a bit further, that Under the knife with Miss Evans- it made my toes curl." "The documentaries are near the knuckle... the eating disorder one... the man who chose to die. I don't want to watch them but I have to." The audience however is very broad as the channels content varies depending on day and time, during weekdays 9 till 5 the output is rarely challenging or innovative in broadcasting terms all the time evident in programmes such as Countdown, Time Team, etc at night the more controversial, entertaining and provocative programmes are aired and would suit a wide age group and people of an independent nature. This channel to me suits our project more as it is a more subversive, provocative and risqu� in terms of content and aesthetic properties that other channels wouldn't consider and ultimately our drama is ideal as it also appeals to a wide age group, also as our drama is similar to The Sopranos it is also a strong indication that our text would be ideal for the channel. ...read more.

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