In this part of the assignment I will be comparing two organizations (ASDA and Post Office), then I will be describing each businesses aims, objectives and mission statement.

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Serkan Colak        COL08073163        BTEC 1st Diploma Business        

M1

Introduction:

In this part of the assignment I will be comparing two organizations (ASDA and Post Office), then I will be describing each businesses aims, objectives and mission statement. Furthermore I will be concluding this part of the assignment

Similarities and Differences between ASDA and Post Office

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Aims, Objectives Mission Statement for ASDA and Post Office:

Aims for ASDA:

ASDA’s aims are to provide goods/services that are cheap and affordable to consumers or the public, reducing the cost of their items/products, recycling their waste, packaging their products well, supporting voluntary sector services, to provide food hygiene and safety and diet and healthy food.

Objectives for  ASDA:

ASDA’s aims are to design excess packaging waste by the end of march 2008, delivering absolute reductions in packaging weight by end of march 2010 and tackling the amount o food consumers by end of march 2010.

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The report states a phrase twice. As under the title 'Aim's For ASDA' it states 'ASDA aims are to'. Similar, with 'Objectives For ASDA', it states 'ASDA aims are to' This is a clear copy and paste issue, and this should be changed within the report.

The student does make an evaluation, however there have included information which is false which shows the examiner that the student has a poor understanding of the two businesses. Their view on why Royal Mail is more important is quite vague. The report could state 'The Royal Mail is more important to consumers, as there is a lack of competition within the market. If Royal Mail didn't exist, it would be quite difficult for a number of consumers to send letters/packages to different locations for a reasonable cost. However with regards to ASDA, if ASDA weren't to exist, this would be fine. There would be one less competitor within the market, although there are a number of other large business within the food industry, such as Sainburys, M&S, Waitrose and a number of others. Thus, the Royal Mail is an increased importance to consumers'.

The report is quite vague. The report does state a few differences which are accurate and gives their mission statements, aims and objectives. However the report does lack in-depth understanding and the student doesn't evaluate effectively. The table of similarities is in-correct in some parts. The Royal Mail currently doesn't make any profit. The Royal Mail doesn't offer any type of franchisee, as you cannot open a Post Office anywhere. In addition, the student would be able to add more detail to the statements made within the table to acquire high marks.