How important is traffic management to the vitality of a CBD?

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How important is traffic management to the vitality of a CBD?

James Brookman U6M5

        Traffic management is essential to the success and survival of a CBD. Traffic controls the accessibility of the CBD therefore controlling the business levels and general appeal of the area which can have a snowballing effect with the whole CBD being affected in time. Traffic management has the potential to improve the flow of traffic on the roads whilst also benefiting the town economically, socially and environmentally through bringing more business to the area and reducing emissions per vehicle.

        The CBD of any area thrives on accessibility, it is essential that customers and businesses can gain easy and efficient access. An efficient traffic system will make the CBD far more appealing for shopping and potential business investment for obvious reasons. A poor traffic system with congestion and high traffic volumes will economically effect the CBD in that there will be less customers which will cause businesses to suffer and even close. For example in Grantham Comet and Allied carpets have been forced to shut because of such high traffic volumes in the high street therefore lowering the appeal and therefore success of the stores.

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        It is not only businesses that suffer because people will enter the CBD for leisure and social reasons for example the Angel Centre in Tonbridge. Traffic must also be controlled in CBDs for safety as well which is the reason for increased pedestrian crossings. The area in the early 90s was forced to build new roads to combat the traffic problem and therefore stimulate the use of the Angel Centre. In the last 5 years Tonbridge has introduced traffic calming on the North and South side of the CBD, for example speed humps and chicanes, as part of their traffic ...

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