The Second set of questions were asked about the groups Television MCH.
Approximately how many hours a week do they spend watching television?
1 – 5 = Two (2) People
6 - 10 = Six (6) People
11 – 15 = Two (2) People
What times of day do they usually watch television?
Afternoon = One (1) Person
Primetime = Three (3) People
Evening = Six (6) People
What programmes do they like best and why?
Comedy, makes me happy/ feel good = Four (4) People
Soaps, Human Interest = Three (3) People
Films, better than other channels = Three (3) People
What programmes do they dislike most and why?
Gardening programmes, boring /over-done = Five (5) People
Chat Shows, all the same / boring = Three (3) People
Antiques Programmes, boring = One (1) Person
Political Programmes, boring = One (1) Person
Do they watch alone or with others?
Alone = Five (5) People
Friends = Three (3) People
Family = Two (2) People
If they watch with others who decides what to watch?
Vote = Five (5) People
The Consumption of Television by this group doesn’t show much of a pattern, each have their own unique likes and dislikes.
How far are the media consumption
habits of 16-18 year old
media students similar?
The third set of questions were asked about the groups MCH
What films, if any, have they seen at the cinema in the last month?
None = Three (3) People
1 – 2 = Five (5) People
3 – 4 = Two (2) People
What films, have the seen in other places?
None = One (1) Person
3 – 4 = Seven (7) People
5 or More = Two (2) People
Who else watched the films with them?
No-one = Two (2) People
Friends = Eight (8) People
Who decided what film to watch?
Group = Six (6) People
Me = Four (4) People
From these answers we can see that most people from this group have seen 3 or 4 films with their friends. Maybe this shows that this group is rather sociable and enjoys watching films in the company of others, and are very democratic by using a voting system to decide what film to watch.
The next set of questions were asked about the groups Magazine MCH
What magazines (if any) do they read?
Thrasher Skateboard Magazine = Two (2) People
‘More’ = Two (2) People
Rugby World = One (1) Person
FHM = Five (5) People
What sections of the magazine do they read and not read, and why?
All of it, I don’t want to miss any thing = Eight (8) People
Look at Pictures, The girls are so fit! = Two (2) People
From these answers we can only hope that the group are avid readers.
How far are the media consumption
habits of 16-18 year old
media students similar?
The penultimate set of questions asked were about the groups Radio MCH
What stations do they like the best and why?
Kiss 100, because it has new songs = Five (5) People
Capital, it plays good songs new and old = Two (2) People
Heart, it plays all the old classics = One (1) Person
Pirate, underground songs are better than commercial songs = Two (2) People
Approximately how many hours a week do they spend listening to the radio?
1 Hour = Three (3) People
2 Hours = Four (4) People
3 Hours= One (1) Person
More than 3 Hours = Two (2) People
What time of day do they usually listen to the radio?
Morning = Three (3) People
Evening = Seven (7) People
What station do they dislike the most and why?
10.17, its music is rubbish =Two (2) People
Classic FM, its crap = Eight (8) People
Do they listen alone or with others?
Alone = Five (5) People
Others = Five (5) People
What other activities do they do whilst listening?
Nothing, just listen = Five (5) People
Talk to friends = Five (5) People
The answer from this section give an outstanding impression that this group hate Classical FM, and 50% of the group’s primary focus is on Radio when it is playing.
How far are the media consumption
habits of 16-18 year old
media students similar?
The Final set of questions were asked about the groups Internet MCH
How often do they access the Internet?
Everyday = Nine (9) People
Hardly Ever = One (1) Person
Where do they Access it?
Home = Nine (9)
School = One (1) Person
What are the main sites they access?
Game = Four (4) People
MSN Groups = Three (3) People
Sport = Two (2) People
E-Mail = One (1) Person
What are the main reasons for accessing these sites?
Entertainment purposes = Four (4) People
Gathering Information = Two (2) People
Updating Website = One (1) Person
Reply E-mails = One (1) Person
Chat = Two (2) People
What else do they do whilst accessing the Internet?
Listen to Songs and Use MSN Messenger = Nine (9) Person
Nothing = One (1) Person
From this it is obvious that 90% of the group use the Internet daily, and MSN Messenger is widely used.
How far are the media consumption
habits of 16-18 year old
media students similar?
Conclusions…
Newspapers:
Half of the Group read The Sun.
Half of the Group read the newspaper front to back.
Over half didn’t read Political issues as they found them boring.
The Group read all kinds of sections but mainly Sport with 40% studying it daily.
60% of the group still depend on their parents to buy them newspapers.
Television:
50% of the group watch 6-10 hours of TV a week.
60% watch TV mainly in the evening.
The group are quite comical with 40% of them watching Comedy Programmes.
This group won’t be green fingered with half of them disliking gardening programmes.
Half of this group watch TV by themselves where as the other like to socialise either with friends or family.
All of the people who watch with others are very democratic they all vote for what programme they watch.
Cinema:
50% have seen 1 or 2 in the last month.
In other places, 70% of the group have seen 3 or 4 films.
80% of the group are very sociable all watching films with their friends.
60% of the group decide what films to watch by voting.
Magazines:
The group is very picky when it comes to magazines, but it looks as if Half of the group like FHM, lets hope that’s boys.
80% of the Group enjoy reading all of their magazine.
Radio:
Kiss 100 is our groups choice with half of them tuning in to listen to this station.
40% listen up to 2hours of radio.
70% listening to the radio in the evening
A Massive 80% hate Classic FM.
50% listen alone while the other half listen with friends.
The Loners are focused 100% to there station, where as the half, who listen with friends, prefer chatting while the radio is on.
Internet:
90% of the group access the internet daily at home.
The main reason for going on the internet, 40% say “playing games for entertainment”
90% listen to music and chat using MSN Messenger when online
by
Louis Verrier
Sheddie Productions
