The Role of the Media in The Contemporary World Arena.

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David James

The Contemporary World Arena: EUA601

The Role of the Media in The Contemporary World Arena

 

The media dominates the Contemporary World Arena in the 21st century, as it is the primary source for individuals to observe various world events as they happen. The terrorist attacks on the World Trade Centre on September 11th 2001 were a clear example of the media bringing the Contemporary World Arena extremely close to home. CNN were able to deliver live coverage of the second plane crashing into the south tower at 9.03a.m. Shock waves reverberated around the world; such is the power of the media and the subject it broadcast. September 11th was a shock, anyone watching the live pictures was constantly updated with more horrifying images: the pentagon in flames, United Airlines flight 93 crashing in Pennsylvania, the stories coming through of hundreds of fireman inside the buildings whilst they collapsed. The ability of broadcasting companies to televise live feeds around the world has led in the 1990’s to the ‘CNN effect’. This concept developed from the US war in Somalia where CNN televised appalling images of a dead US army ranger being dragged through the streets of Mogadishu. The American public were so shocked there was a public outcry to withdraw.  Susan Carruthers says that the “emotive power of these instantaneous images of human suffering (…) results in insurmountable pressure on politicians to ‘do something’” (White, Little & Smith, 2001, p240), it was not surprising that George W. Bush just hours after the attacks, in full knowledge that images of New York and Washington were now being viewed by most of the globe said: “Make no mistake, the United States will hunt down and punish those responsible for these cowardly acts.” It was of no real revelation that little under a month following the September 11th attacks, on the 7th October a US led attack on Afghanistan, the heartland of Al Quaeda, the suspected terrorists of 9/11, began.

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The war on terror had begun and September 11th had been a milestone in World Events. For the United States it showed how venerable it could be to attack. For the media the Iraq war of 2003 was a completely different affair. The need for UN approval meant that there was a five-month build up whilst Hans Blix and his team of weapons inspectors tried to ascertain whether Iraq had the potential to deploy Biological Weapons and Weapons of Mass destruction, or simply to see if they harboured any. Meanwhile various newspapers and television companies had months of speculation, unlike ...

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