History of Dell Corporation
Extracts from this document...
History of Dell Corporation In 1984, Michael Dell founded Dell Computers. Since its foundation, the company has seen sales growth from $6 Million to almost $35 Billion in 18 years. Company revenue in the past year totaled $41.4 billion. Today the company ranks 31st in the Fortune 500 list. (Retrieved from Proquest) It is among the top 5 companies globally for manufacturing personal computer systems. Dell is a premier provider of products and services required for customers worldwide to build their information-technology. Dell's climb to market leadership is the result of a persistent focus on delivering the best possible products and services based on industry-standard technology. Revenue for the last four quarters from totaled 35.4 Billion and the company employs approximately 39,100 team members around the globe. (www.dell.com) Listed below is a synopsis of Dell Corporation history. * 1984 - Dell is founded by Michael Dell, who has since become the computer industry's longest-tenured CEO. * 1985 - Dell introduces the Turbo, its initial PC, which features an 8MHz Intel 8088 processor.
Its networking and server market position increase with broader adoption of its Power Connect and Power Edge products. * 2003 - Changed its corporate name to Dell, Inc. To reflect the diversiification of teh compnay's business applications from PCs to servers, handhelds, peripherals, and storage systems. * 2004 - Michael Dell, the company's founder, decided to hand over the title of CEO to Kevin Rollins, his partner since 1997. Dell agreed to retain the title of board chairman. Dell decided that this was the optimum time to hand over every day operation to his partner, while the company was in good shape financially and riding continually improving sales figures. Competitors Dell's net revenue almost doubled from 1999 to 2003. It increased from $18 Billion to $35 Billion. The sales from 1998 to 1999 increased by 58%. Dell's market share is strong and ever increasing. It currently holds 17% of the global technology hardware market and ranks 1st in market position.
From it's business strategy, Dell is going to do well in the years ahead and they are going to dominate the computer world. The company's revenue for the past four quarters totaled $32.6 billion. Dell ranks No. 48 on the Fortune 500, No. 154 on the Fortune Global 500 and No. 10 on the Fortune "most admired" lists of companies. Dell, through its direct business model, designs, manufactures and customizes products and services to customer requirements, and offers an extensive selection of software and peripherals. Dells growth strategy is to double in size in the next 5 years. It sees huge potential in diversifying like its entry into the Printer Market and its expansion in the Enterprise market where more & more customers are turning to Dell for networking solutions. Dell's strategy is to keep costs low, while not compromising on quality and implementing the latest technology as far as possible. With this sought of strategy it's a growing threat to IBM's business which is the market leader in Enterprise network solutions. Dell Computer Corporation 1
This student written piece of work is one of many that can be found in our University Degree Marketing section.
Found what you're looking for?
- Start learning 29% faster today
- 150,000+ documents available
- Just £6.99 a month
- Join over 1.2 million students every month
- Accelerate your learning by 29%
- Unlimited access from just £6.99 per month