Final Year Project

Need and Scope of Consumer Banking in Pakistan

By: Syed Yasir Hussain

04-0224

Supervised by:

Mr. Jamil Ahmed


Final Year Project on

Need and Scope of Consumer Banking in Pakistan

Prepared by:

Syed Yasir Hussain (04-0224)

Supervised by:

Jamil Ahmed

Submission Date:

May 3, 2008

Department of Management Sciences

Bachelors of Business Administration 2004 - Batch

National University of Computer and Emerging Sciences-FAST

Acknowledgment

Thanks to Allah for providing me the strength, courage, direction and skills to learn, acquire knowledge and the ability to accept and meet challenges.

Secondly I would like to thank all those who have helped in performing this research especially my father Syed Aqil Hussain, who is also Branch Manager at Habib Metropolitan Bank.

I would like to appreciate all those people who give their precious time to conduct interview and to fill questionnaires. I would like to express my sincere gratitude to my Supervisor Mr. Jamil Ahmed and FYP-Coordinator Mr. Zaki Rashidi for their continuous guidance and support throughout the FYP.

I hope this project will be beneficial for the student to come in FAST after us. Once again I would like to thank all those who have been involved directly or indirectly in this project.

Table of Contents

Acknowledgment                                                                        iv

List of Figures                                                                                viii

List of Tables                                                                                ix

List of Keywords                                                                        x

Executive Summary                                                                        xi

                                                                                

SECTION 1        INTRODUCTION

1.1 Background                                                                        01

1.2 Purpose                                                                                01

1.3 Objective                                                                                01

1.4 Scope & Limitation                                                                02

1.5 Assumptions                                                                        02

1.6 Study Plan                                                                                02

                                                                                

SECTION 2         INDUSTRY OVERVIEW FROM SECONDARY DATA

2.1 Banking Industry of Pakistan                                                        04

2.2 State Bank of Pakistan (Central Bank)                                                06

2.3 Foreign & Local Banks                                                                08

2.4 Products / Services in Banking Sector                                                09

2.5 Consumer Banking in Pakistan                                                        10

2.5.1 Auto Loans                                                                12

2.5.2 Home Loans                                                                12

2.5.3 Personal Loans                                                                12

2.5.4 Credit-Debit Cards                                                        12

2.5.5 Deposit Accounts                                                        13

2.5.6 Wealth Management                                                        13

2.5.7 E-banking                                                                14

2.6 SBP Prudential Regulations for Consumer Financing                                14

        2.6.1 Prudential Regulations for Auto Loans                                        15

        2.6.2 Prudential Regulations for Home Loans                                16

        2.6.3 Prudential Regulations for Personal Loans                                17

        2.6.4 Prudential Regulations for Credit Cards                                18

2.7 Credit Information Bureau                                                        19

        2.7.1 Introduction                                                                19

        2.7.2 History of CIB                                                                20

        2.7.3 Role of CIB                                                                20

        2.7.4 e-CIB                                                                        21

2.8 Contribution of Consumer Banking in Economic Development                        21

2.8.1 Overview                                                                21

2.8.2 Consumer Financing & Economic Growth                                 22
2.8.3 Role of SBP                                                                22

2.8.4 Implication for economy                                                23

2.8.5 Conclusion                                                                23

2.9 Brief overview of some local & foreign banks                                        24

        2.9.1 NBP                                                                        24

        2.9.2 MCB                                                                        24

        2.9.3 UBL                                                                        25        2.9.4 SBL                                                                        25

        2.9.5 HMB                                                                        26

        2.9.6 FBL                                                                        26

        2.9.7 SCBP                                                                        27

        2.9.8 Citibank                                                                        27

        2.9.10 ABN Amro Bank                                                        28

        

2.10 Comparison of Consumer Financing Products some local & foreign banks        29

        2.10.1 Auto Loans by Local Banks                                                29

        2.10.2 Auto Loans by Foreign Banks                                                29

        2.10.3 Home Loans by Local Banks                                                30

        2.10.4 Home Loans by Foreign Banks                                        30

        2.10.5 Personal Loans by Local Banks                                        31

        2.10.6 Personal Loans by Foreign Banks                                        31

        2.10.7 Credit Cards Loans by Local Banks                                        32

        2.10.8 Credit Cards by Foreign Banks                                        32

                                                                        

SECTION 3         RESEARCH METHODOLOGY                                        

3.1 Strategy for Data Collection                                                        33

3.2 Primary Data Collection                                                                33

3.2.1 Surveys                                                                        33

3.2.2 Interviews                                                                34

3.3 Secondary Data Collection                                                        34

3.4 Population & Sample                                                                34

        3.4.1 Population                                                                34

        3.4.2 Sample                                                                        34

3.5 Statistical tools & software used for data analysis                                35

                

                        

SECTION 4         ANALYSIS AND FINDINGS

4.1 Opportunities                                                                        36

4.2 Challenges                                                                                39
4.3 Problems faced by borrowers                                                         51

4.4 Problems faced by lenders                                                        42

4.5 Customer preference for Consumer Banking                                        45

4.6 Future prospects of Consumer Banking in Pakistan                                46

4.7 Expert Views                                                                        47

                                                                        

SECTION 5         RECOMMENDATIONS AND CONCLUSIONS

5.1 Conclusion                                                                        49

5.2 Recommendations                                                                        52

                                                                                

References                                                                                54

Bibliography                                                                                55

Appendix                                                                                58

                        

List of Figures

2.1 Amount of Consumer Financing                                                        11

2.2 Consumer Financing Share be Sector                                                11

2.3 NPL Ratio for Consumer Financing                                                11

4.1 Customers banks are providing WMS or not                                        37

4.2 New e-banking service which customers want to be introduced                        37

4.3 Satisfaction by tenure of consumer loans                                                39

4.4 Problems in getting consumer loans                                                40

4.5 Preference by banks for issuing consumer loans                                        42

4.6 Factor used by banks to judge customer profile                                        43

4.7 Major reasons for defaults on consumer loans                                        44

4.8 Customer preference for banking                                                        45

4.9 Schedule of charges rated by bank’s customer                                        45

4.10 Customer preference for consumer banking                                        46

List of Tables

2.1 Industry Overview                                                                05

2.2 List of banks in Pakistan                                                                08

2.3 Auto loans by local banks                                                                29

2.4 Auto loans by foreign banks                                                        29

2.5 Home loans by local banks                                                        30

2.6 Home loans by foreign banks                                                        30

2.7 Personal loans by local banks                                                        31

2.8 Personal loans by foreign banks                                                        31

2.9 Credit Cards by local banks                                                        32

2.10 Credit Cards by foreign banks                                                        32

4.1 Customers banks are providing WMS or not                                        36

4.2 New e-banking service which customers want to be introduced                        37

4.3 Satisfaction by tenure of consumer loans                                                38

4.4 Problems in getting consumer loans Descriptive Statistics                        40

4.5 Problems in getting consumer loans percentage wise responses                        40

4.6 Preference by banks for issuing consumer loans Descriptive Statistics                42

4.7 Preference by banks for issuing consumer loans percentage wise response        42

4.8 Factor used by banks to judge customer profile                                        43

4.9 Major reasons for defaults on consumer loans descriptive statistic                 44

4.10 Major reasons for defaults on consumer loans percentage wise response        45

4.11 Schedule of charges rated by bank’s customer                                        45

4.12 Customers preference for consumer banking                                        46

List of Keywords

SBP                State Bank of Pakistan

CF                 Consumer Financing

CB                Consumer Banking

WMS                Wealth Management Service

IMF                International Monetary Fund

PR                Prudential Regulations

DFI                Development Financial Institutions

SME                Small Medium Enterprise

CIB                Credit Information Bureau

Executive Summary

This research is a part of my Bachelor of Business Administration degree. The purpose of this research is to explore the potential of Consumer Banking in Pakistan and to find out the challenges & opportunities faced by Consumer Banking Industry. In this research comparison of consumer financing products of local and foreign banks have also been done and the problems faced by borrowers and lenders have also been identified. There are three foreign and five local banks have been selected in this research, from which interviews and surveys are conducted.

Consumer finance was backed by the SBP to give boost to economic growth through demand-pull pressure. Various instruments of consumer finance have attractions for consumers for reasons that are dictated by personal desires, income constraints, paying capacity, social needs and access to getting loans. Rising interest rates, spiraling service charges and deterioration in quality of service are bringing down the demand for personal loans, credit cards and auto financing. Consumer banking is facing new challenges as a result of interest hikes.

The real beneficiaries of consumer finance are the people who did not have capacity to purchase expensive household items in a single go but could afford them because of consumer finance, the commercial banks that have been earning large interest and huge returns on their investment in consumer finance and the economy that got impetus for growth.

Local banks are preferred by people for general banking services because of their low charges and wide branch network but for consumer banking people prefer foreign banks because of their good customer service and wide range of facilities. Despite of so many changes in consumer financing regulations bank’s customers are still facing hidden charges problem, difficulty in getting consumer loans and not highly satisfied by tenure of consumer loans.

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Due to lack of awareness many problems are faced by the banks customers and the industry growth rate is declining. Banks should take steps to promote consumer banking in such a way that the awareness if consumer banking services could be increased and the industry could boost at a high rate. New services need to be introduced and services and banks charges & markup rates should be reduced.

In case economy is to sustain growth through consumer finance as one of the important factors of growth, then income inequalities should be bridged and income level be increased to ...

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