On 26th June, 1998, the members of China Software Industry League gave the press conference to declare the R&D and distribution of management software.
At present, the main characteristic of the China management software is the total and integrated management to the cash flow, logistics and information flow of the enterprise. From the structure of the software, the every model of the software must be integrated and then can show its performance to increase managing level; from the function of the software, it does not only include financial management, salary management, payable account management, fixed assets management, purchasing management, sales management, inventory management, but also include the cost control and HRM.
From the R&D platform and technology, it overcome the bottle neck of C/S structure and enter into the B/S structure, at the same time, the E-Business is utilised in it.
From the application of the software in enterprise, the giant management software can not be used in all enterprises, only the ones in which there are the formal management and which has fairly scale would take it into the consideration. Currently all the software manufacturer are formulating strategy on the basis of their capability on the fund and technology and positioning their products.
About the total management software, it will begin from 21st century, the general management software made in China will become the main current. Comparing with products from the USA, the domestic software has the advantages as folloes:
1, Big difference between the culture of east and west, and it must be reflected on the method of the management.
2, Also big difference existed on the internal structure of the enterprise between east and west and on the external environment, both of these must be fitted to make the software work well.
3, In China, the foreign software being utilised are translated from English to Chinese, this situation is not so perfect.
4, The foreign products can no be adjusted timely and accurately.
5, The giant software is with high price and it is unacceptable by the domestic enterprise.
At the developing stage, the domestic software manufacturer will enjoy the fast growth, especially the diversified distribution, joint effort with the foreign manufacturer, the development of internet, it can be predicted that the software industry must have the good future.
3.3 Competition
With the development of software industry, the competition is becoming more intensive, as a manufacturer, what it is facing are from not only the domestic market, but also the foreign market. So this situation is formed, objectively, there are two group existed, one is multinational enterprise, the other is Chinese enterprise, the latter can not compare with former on many aspects, so the key issue for the Chinese manufacturer is how to utilise its advantage to compete.
There are different core competence in different enterprise, the strategic management is a long term process, obtaining the competitive advantage through the management is the key factor.
3.4 Background of Bit Service
Bit Service software co., ltd was founded by the Xi’an Bit Service computer software corporation and Softwind Investment Corporation, it is rewarded as “National Major Hi-tech Enterprise” by National Science and Technology Department, and also the R&D section dealing in the research on computer integrate system and software in North-west area.
It mainly deal in the research, production, sales, and providing the related service. The main technology covering: e-business, Internet/Intranet, OO technology, Database, Multi-media and GIS.
There are 500 employees working in it, the sales revenue in 1999 is about 125 million RMB, depending on its researching strength, it produced “service real estate management software, ERP, CRM, KM and other commercial software”, establishing branches all around the country.
Facing the internet tendency, Bit Service successfully produced the Jiebao Service Software---General E-business Utilising Platform.
Bit Service declare that it promote the management software CRM which is based on the internet platform. This system consists of e-sales, e-marketing and e-service, and it is an opened e-commerce utilising platform, the function is covering the business process of marketing, sales and service, it can help the organisation to handle the business and the customer management timely and effectively. This system is totally based on the Web pattern and enable the organisation to change the structure and working process to fit for the dynamic environment. This system adopt the page and form technology and flexible structure, which can be suitable to any requirements from the customers.
