Colour Research.

Psychology

Brown

• The colour of Mother Earth, brown brings a sense of stability, alleviating insecurity. However, it also relates to bottling up of emotion, a retreat from and a fear of the outside world.

White

• The colour of ultimate purity is white. It is an all-round colour of protection, bringing peace and comfort, alleviating emotional shock and despair, and helping inner cleansing of emotions, thoughts and spirit. If you need time and space to reflect on your life, white can give you a feeling of freedom and uncluttered openness.

Blue

• Blue is a cool, calming colour and is associated with a higher part of the mind. It represents the night, so it makes us feel calm and relaxed as if we are being soothed by the deep blue of the night sky. Light and soft blue, make us feel quiet and protected from all the bustle and activity of the day, and alleviates insomnia. Blue inspires mental control, clarity, and creativity. Midnight blue has a strong sedative effect on the mind, allowing us to connect to our intuitive and feminine side.

Indigo, Violet, and Purple

• These colours balance the mind. Violet and purple are colours of transformation at a very deep level, bringing peace and combating shock or fear. They have a cleansing effect in emotional disturbances. They are also connected with artistic and musical impulses, mystery, and sensitivity to beauty and high ideals, stimulating creativity, inspiration, sensitivity, spirituality, and compassion.

Yellow 

• Yellow is also a happy, bright, and uplifting colour, a celebration of sunny days. It is associated with the intellectual side of the mind, and the expression of thoughts. It therefore aids the powers of discernment and discrimination, memory and clear thinking, decision-making and good judgement. It also helps good organisation, assimilation of new ideas, and the ability to see different points of view.

Green

• Green has a strong affinity with nature, helping us connect with empathy to others and the natural world. We instinctively seek it out when under stress or experiencing emotional trauma. It creates a feeling of comfort, relaxation, calmness, and space, lessening stress, balancing and soothing the emotions. Dark green is helpful for emotional uncertainty.