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Explain social identity theory with referance to relevant research studies

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Explain Social learning theory with relevant research studies The social learning theory was developed to create a theory of learning, aside from imitation of behaviour learning, and to add the important cognitive processes, which humans seem to process between the environmental stimuli and the behavioural response which they make. Bandura presented the social learning theory and explain how behaviour is leaned through observation; followed by imitation. The four main factors of the social learning theory are attention, retention, motor reproduction and motivation. First, the social learning theory believes that a person needs to pay attention to the model and must remember the behavior that they have observed to be able to replicate the behavior. Motivation is important when taking into account factors, because if the model is rewarded or punished for the consistent behavior then the person can become motivated to replicate that action. ...read more.


72 kids from both genders (aged 3-6) and the same nursery of a university were the participants of this lab and observational experiment, which they places in different conditions. The children were place into groups regarding the levels of aggressively with another pair (matched pair design), the first group had aggressive models, the second group had non-aggressive models whereas the third group was the control group who had no models in their rooms. Some kids were told they could not play with the toys to increase levels of aggressively in the children, and the results supported the social learning theory. The children who had observed the aggressive models were more aggressive than those who had non-aggressive models and they also found girls imitated verbal aggression whereas boys imitated physical aggression and both imitated the same sex-models. ...read more.


They introduced TV to the island of St. Helana who never had it, this was done to see how violence shown on TV would affect the children in the island. There are many criticisms to this study though since it's a very collective community and could have altered the behavior of kids, meaning that they the kids would have felt monitored at all times, or that they knew every single person on this island. This resolves in this study not able to be generalized to the whole world. Social learning theory is suggests that that attention, retention, motor reproduction and motivation are needed to learn behavior and it explain the social norms which people have. Although there are studies for and against this theory, Bandura provided empirical data to support his study but his studies lack ecological validity. ...read more.

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