Contents

Assessment Evidence Sheet

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2

Introduction

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3

Development of the Leisure and Recreation Industry

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4

Increase in Leisure time available

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4

Increase in Disposable income

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4

Improved Mobility

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5

Demographic Changes

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7

Changes in Fashion and Trends

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7

Technological Developments

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8

Significance of the Leisure and Recreation Industry

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0

Consumer Spending on Leisure and recreation products

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0

Numbers of People Employed

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1

Participation Trends in popular activities

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3

Components of the Leisure and Recreation Industry

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5

Arts and Entertainment

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5

Sports and Physical Recreation

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6

Heritage

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8

Catering

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20

Countryside Recreation

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20

Home-Based Leisure

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22

Structure of the Leisure and Recreation Industry

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23

Public Sector

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23

Private Sector

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26

Voluntary Sector

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29

Employment in the Leisure and Recreation Industry

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31

Arts and Entertainment

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31

Sports and Physical Recreation

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31

Catering

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32

Heritage Attractions

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32

Countryside Recreation

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32

Home-Based Leisure

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32

Single Job Description

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33

Curriculum Vitae

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35

Bibliography

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37

Assessment Evidence Sheet

E-grade Evidence

E1 - pages 4, 5, 6, 7, 8, 9

E2 - pages 10, 11, 12, 13, 14

E3 - pages 15, 16, 17, 18, 19, 20, 21, 22

E4 - pages 23, 24, 25, 26, 27, 28, 29, 30

E5 - pages 31, 32, 33, 34

E6 - page 35

C-grade Evidence

C1 - page 1

C2 - Throughout

C3 - pages 23, 24, 25, 26, 27, 28, 29, 30

C4 - pages 33, 34

A-grade Evidence

A1 - pages 4, 5, 6, 7, 8, 9

A2 - page 37

A3 - pages 5, 6, 7, 10, 11, 13, 19, 21

Leisure is the time when an individual is not at work. The Oxford English Dictionary defines leisure as 'The state of having time at one's own disposal; time which one can spend as one pleases; free or unoccupied time.' This definition means that leisure time is entirely up the individual who's leisure time it is, to do what ever he or she wishes to do. The individual may spend that leisure time as the wish, i.e. the decision to carry out an activity in leisure time is completely up to the person. The specific timing of leisure time it after and only after the person has completed all their chores and all their work. During leisure time the individual will be free of responsibilities and duties.

Recreation is defined by the American Heritage Dictionary of the English Language as 'Refreshment of one's mind or body after work through activity that amuses or stimulates; play.' This definition means that the individual that is in a period of recreation is relaxing and allowing his or her mind to recuperate. This relaxation and recuperation is carried out in the form of an activity that will encourage play, which is a very relaxing and also a stress-free activity.

There are four main types of leisure activities, these four are:

> Active Leisure- this is an activity that is physically strenuous, e.g. playing sports.

> Passive Leisure- this leisure activity is less demanding in terms of energy requirement, e.g. watching television.

> Home-based Leisure- this is an activity that can simply be carried out within the vicinity of the household, e.g. listening to music.

> Away from home Leisure- this is obviously an activity that is carried out outside the locality of the house, e.g. trip to the cinema.

Leisure activities are determined on the personnel preference of the individual. Therefore there are a number of factors that affect an activity and individual will partake in. These factors include:

>

> Age

> Sex

> Family Status

> Location

> Religion

> Friend

There are also a number of factors that affect the leisure activity, in terms of what is available. Changing trends in fashion and also technology will determine the number of activities and types that are available. Another important factor will be socio-economic conditions. This means that the higher the socio-economic group the more expensive the activities, e.g. golf. For these reasons the Leisure and Recreation Industry is the fasting growing industry in the world.

TASK 1

The key factors that have promoted the leisure and recreation industry since the 1960's are listed below:

Increase in leisure time available for many individuals

Since the 1960's there has been a considerable increase in the amount of leisure time that is available to an individual. This is seen by the increase in the size of the leisure industry. The fundamental factor determining peoples' participation in leisure is the amount of free time available to them. If people have little leisure time available to them then they will not be able to pursue many leisure activities. There are two main reasons for the increase in the amount of leisure time available to an individual. These are:

. Reduction of Working time- the length of the working week has tended to decline throughout most of this century, thus giving people in work more leisure time

2. Increase in Holiday Privileges- For example, in the UK in 1961 97% of full-time manual workers had a basic entitlement of two weeks holiday. By 1990 this had increased to four weeks for 90% of full-time manual workers.

In 1992/93 the average male would have up to 51.4 hours a week that could be used as leisure time. The average female would have about 41.6 hours a week for leisure time.

Increase in disposable income

Since the 1960's there has been an increase in disposable income. This is seen by the increase in the amount of Consumer Expenditure, which was £110 billion. The four major areas of the industry that have contributed to such a large consumer expenditure are:

> Neighbourhood Leisure

> Holidays and Tourism

> Home Based Leisure

> Eating and Drinking

Approximately £1 billion is spent each year on the management and maintenance of parks and open spaces. The Compulsory Competitive Tendering (CCT) market for Grounds Maintenance is worth around £492 million per annum. Approximately 30% of local authorities have management plans for their parks Leisure Centres in the UK.

There are:

. 1300 Sports & Leisure Centres

2. 250 Sports Halls

3. 1700 Private Health Clubs

4. 70 Leisure Pools

5. There are approximately 500 million visits to leisure centres each year.

6. 10% of the population use a leisure centre regularly

7. 52% of the population never use a leisure centre

Tourist attractions are an area where a lot of money, which is received from the disposable income, is spent. Tourist attractions can be very expensive, especially if the attraction is overseas. It becomes expensive due to essential requirements that are needed in order for an individual to enjoy the attraction.

Below is a table of the top tourist attractions in the United Kingdom:

ATTRACTION

VISITORS

ATTRACTION

VISITORS

Historic Houses/Monuments

Country Parks

Tower of London

2.33 million

Strathclyde Country Park

4.00 million

Edinburgh Castle

.04 million

Lee Valley Regional Park

2.00 million

Cathedrals

Steam Railways

Westminster Abbey

2.50 million

North York Moors

0.25 million

York Minster

2.25 million

Ffestiniog

0.19 million

Gardens

Leisure Parks & Piers

Hampton Court 1.10 million

.10 million

Blackpool Pleasure Beach

6.75 million

Roundhay Park, Leeds

.09 million

Palace Pier, Brighton

3.50 million

Alton Towers

2.61 million

Museums & Galleries

British Museum

5.82 million

Workplace Attractions

National Gallery

3.88 million

Poole Pottery, Dorset

0.75 million

Walkley Clogs, Hebden Bridge

0.65 million

Wildlife Attractions

Baxters Visitor Centre, Speyside

0.19 million

London Zoo

0.86 million

Glenturret Distillery, Crieff

0.19 million

Chester Zoo

0.81 million

Source: citymutual- National Tourist Board- 1994

Below is a graph shows the distribution of household expenditure in the UK, in94/95 for nine different areas:

Source: citymutul.com- Household Expenditure, 94-95 plans

Improved mobility

Mobility is the term that I have used to indicate the methods by which an individual may reach their location. Since the 1960's mobility has definitely improved, I say definitely because there has been the introduction of more advance, and faster trains, more airplanes that are available to an individual, but the most significant change is the increase in the number of car ownership.

The bulk of people making day visits, which was 80% of the total, were from households with cars, and car owners were over represented among visit-takers; only 67 % of households in Britain have a car. People with cars also were in the majority among those who hadn't make a day visit, but the proportion of people in this group who didn't have a car (42%) was more than twice that recorded for visit-takers (20%).

Access to personal mobility, particularly access to a car, is a major influence on people's ability to involve themselves in many sorts of leisure activity. Growth in personal ownership of motorcars in the UK has risen dramatically since the end of the Second World War and has had a great impact on both the travel and tourism and the leisure and recreation industries. The number of private cars in Britain rose from 2.3 million in 1950 to 11 million in 1970 and to more than 20 million in 1995.

Car ownership in the UK is forecasted to increase; this is because people become richer. An increase in the financial turnover that a family receives then the economic activity for of that family will also increase. An aspect of car ownership that goes hand in hand is the increase in the size of the motorways.

Over the page is a graph that shows the increase in car ownership:

Source: citymutual.com- Leisure Intelligence, MINTEL- 1991

Demographic changes

Age is a major factor in influencing leisure and recreation participation and choice. Since the 1960's there has been an increase in the number of people aged over 60 that are taking part in the leisure and recreation industry. The primary reason for this is that these ages of people are living longer. This also means that the elderly people are getting more interested in leisure and recreation activities, and therefore there is an increase in participation in leisure activities. Closely with a number of other factors, which influence how people spend their leisure time, namely wedded and employment status. For example young people are less likely to have responsibilities for dependent children (or dependent old people) another; people in their twenties to forties are more likely to be in full-time employment; older people are more likely to be retired; etc.

Age is a very influential factor when it comes to seeing how many hours per week and individual does particular activity. Below is a table of the number of hours a week different aged individuals do a different activity.

Activity

Hours

per week

6-24

25-34

35-44

45-59

60 and over

Television or radio

4

5

3

7

26

Visiting friends

7

5

4

4

4

Reading

2

3

6

Talking, socialising and telephoning friends

3

3

3

4

4

Eating and drinking out

6

4

4

4

2

Hobbies, games and computing

2

2

3

3

Walks and other recreation

2

2

2

3

Doing nothing (may include illness)

2

2

Sports participation

3

Religious, political and other meetings

-

-

Concerts, cinema and sport spectating

-

-

-

Other

-

-

-

-

Source: citymutual.com- ESRC Research Center on Micro-social Change, from Omnibus Survey

Change in fashion and trends

There has been a clear change in the fashion and trends of the Leisure and Recreation Industry since the 1960's. The lifestyles of UK residents have changed considerably over the past few years, and a key element in this development has been the change in the pattern of their leisure activities. These leisure activities include:

> There has been an increased development of the old-fashioned holiday camps in to the new hi-tech holiday centers.

> Fluctuating popularity of individual and team sports

> Increased recognition of home-based leisure activities, such as home entertainment systems.

> An increase in the health and fitness areas of the leisure and recreation industry, this because people are more aware of health benefits.

> The development of old, one-screen cinemas into the new, technologically advanced, multi-screen cinemas

> The reduction in the number of city shopping centers, and therefore an increase in multi story leisure parks, that includes shopping malls and cinemas.

Reports consider both current and future demand for the products and services that meet the needs of this market and its segments. They also examine how suppliers are adapting to these changes and providing products to address new needs.

Over the past 5 years, not only has total UK consumer spending been increasing more rapidly than household income, but leisure activities have also been increasing their share of consumer spending. Although leisure activities may be considered as `non-essential', many consumers rank them highly on their list of spending preferences, once the necessities of life are provided for.

Several economic influences affect the decision to purchase the products of the leisure activities sector, and at present most of these indicators are favourable. Unemployment continues at a low level, and consumer confidence remains high. UK economic expansion is expected to proceed at a sustainable rate, leading to continued growth in consumer spending in general and spending on leisure activities in particular.

UK government policies will continue to recognise the contribution made by the industries that support leisure activities, although regulatory controls will continue to be a constraint.

Social and demographic changes, notably changes in the age profile of the population and reductions in household size, are likely to affect the balance between different leisure activities. However, these effects will be felt mainly in the longer term, with the short-term outlook continuing to be influenced more by fluctuations in the economy.

Technological developments

Since the 1990's there has been a major increase in the amount of technological developments. The major two technological developments that have been developed drastically are is the car and the television.

> The car is one the biggest development that the leisure industry has seen; this is because the car allows an individual to reach a site that provides a leisure activity without to much hassle.

> The television is another development that has influenced the lives of many individuals. This is because watching television has become a very large area of the leisure and recreation industry. The television has a lot of accessories that encourage individuals to by television sets. These accessories include:
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* DVD machines

* VCR machines

* Computer consoles, e.g. Sony Playstation?

* Home entertainment systems

Technology has not only influenced home-based activities, but has also changed and improved 'outdoor' leisure activities. The outdoor leisure activities that have benefited from the increase in technological development are the theme parks. This is because a lot of a theme park depends on better technology in order for it to be more satisfying and enjoyable for the customers.

There are a number of other areas that technology has been able to manipulate, these are included:

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